Keskese Leads At EXMAN Maiden Awards

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Keskese
Keskese team receiving award at the EXMAN maiden awards as Tayo Parkes and Steve Babaeko look on.

Keskese, Nigeria’s most foremost experiential agencies has emerged eventual winners of the inaugural Experiential Marketing Association of Nigeria, EXMAN’s Award.

 

The agency achieved this feat at the recently concluded EXMAN Awards that took place at the Federal Palace Hotel, Victoria Island by winning the grand prix of the event through its job on ‘MTN Noiseless Music’. The agency also won two silver medals; one in the Best Activation of Entertainment category for the ‘MTN & Huawei Music Night Club’ job and the other in the Best Event category for its work on ‘MTN Music Relaunch’.

 

EXP came second by clinching two gold medals. The first was for its work on the Heineken brand for its ‘Live Your Music’ campaign in the Best Event (B2C) category. The second gold came from the Best Activation of an Entertainment Property category for the same ‘Live Your Music’ campaign.

 

Ideas House is third on the table with a gold medal in the Best Customer Activation (BCS) category for its ‘Share A Coke’ campaign for the Coca Cola brand while its silver came from the Best Trade or Shopper Activation category for its work on Guinness/Snap. The agency also won two bronze medals where one of those came from the Guinness/Snap activation in the Best Use of Branded Installation category.

 

GDM also gave a good account of itself with a gold medal for its work on ‘Smirnoff/Guinness/DJ Spinall Launch’ in the Best use of Digital in Experiential marketing (BDM) category and one silver medal from its work on the Guinness/Orijin Experience campaign in the Best Customer Activation (BCS) category. The agency further got bronze in the Best Event (B2C) category for its work on ‘Nescafe/Get Started Tour’.

 

Other winners of the evening are TownCriers with gold medal in the Best Use of Branded Installation category for its work on 33Export brand, Tequila with three silver medals and one bronze medal, Abelinis with one silver medal and Proximity with a bronze medal.

 

The Awards was spread across twelve categories and included the EXMAN Life Time Achievement Award which was given to Chris Parkes for his contribution to the industry.

EXMAN AWARDS TABLE

S/N AGENCY GRAND PRIX GOLD SILVER BRONZE TOTAL
1.

2.

3.

4.

5.

6.

7.

8.

KESKESE

EXP

IDEAS HOUSE

GDM

TOWNCRIERS

TEQUILA

ABELINIS

PROXIMITY

SUB TOTAL

1

1

2

1

1

1

6

2

1

1

3

1

8

2

1

1

1

4

3

2

4

3

1

4

1

1

19

Additional information from EXMAN

 

The event was graced by the Executive Governor of Lagos    State, represented by the Commissioner of Information and Strategy, Mr. Steve Ayorinde and other members of the industry like the AAAN President, Kayode Oluwasona, its publicity secretary, Steve Babaeko, Airtel PR manager, Emeka Opara, The Quadrant MSL MD, Bolaji Okusaga, among others.

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