Motola Oyebanjo Joins Lafarge Africa As Head, Corporate Communications
After her resignation from Union Bank of Nigeria Plc. as Head, Strategic Communications and Media, Motola Oyebanjo has been appointed by Lafarge as the company’s Head, Corporate Communications.
With the new appointment, she is expected to lead the company’s strategy development and delivery, executive & Stakeholder Communications, digital Marketing and Communications, public Relations, media relations, thought Leadership and crisis communications.
In a post on her Linkedin page, she said she is ready to tell the story of Lafarge to the world. “Lafarge is helping to build better, stronger cities all across the world. Homes where new generations will be birthed and schools and universities where they will be nurtured. Offices that will be the future work place of thousands, cultural centres where history will be preserved and state houses, bridges, airports, hotels and ports that will drive economic growth for this generation and beyond. It will be my pleasure to tell this new story.”
Lafarge Africa is a building materials and solutions company, a member of the LafargeHolcim group with presence in about 80 countries. In Nigeria, it owns strong brands including AshakaCem, Elephant and UniCem and manufactures one of the best quality grades of cement and concrete in the market.
Meanwhile, Oyebanjo is a passionate communications consultant with extensive strategic experience across Corporate Communications, Marketing Communications and Development Communications.
She has worked on brands and projects such as Union Bank, Australian Trade Commission, Kia Motors, British Council, Unilever, Haansbro Confectioneries, NISSAN Motors, UKEAS, Edinburgh Napier University Scotland, BPP University UK, ESCC, SI-UK, Sheffield Hallam University UK among others.
Recall, in a farewell message Oyebanjo post on her Linkedin page recently titled “Farewell To the White Stallion”, she outlined some of her achievements at Union Bank where she served between March 2016 to October 2018.
She wrote: “Executive Communications: Working with the board and management to share their knowledge and expertise as thought leader and Business Transformation: Over 100 new branches launched, a mobile banking platform with first-ever features, first Nigerian bank to introduce Robotic Process Automation, Awards won!”
She added that the 100th anniversary of the bank which celebrated stakeholders with galas, giveaways & other activities across Nigeria, while forging new strategic partnerships, helping staff raise millions to support IDPs & other such worthy causes in CSR as well as Introducing informative campaigns & innovative media that helped build engagement and drive organizational goals and values, were part of her memorable moments.
Having work for more than a decade, her specialties include: Strategy development & delivery, corporate identity & brand management, research, digital marketing and engagement, PR & media relations, crisis management, creative and business writing, editing & publishing, Internal Communications & Staff Engagement, partnerships, Sponsorships & Strategic Relationship Building, CSR, creative production (Print, Radio, TV, Online, Mobile).
Prior to working at Union bank, she started her career as a Marketing Executive at Laksworth Investment & Securities and later moved to Six Continents Travels as marketing Executive. In 2004, she joined Unilever as Management Trainee, Human Resources and was later elevated to the position of an Assistant Manager, Internal Communications. In 2017, she left there and moved to British Council as Head, Corporate Communications.
In addition, between 2010 and 2016, she worked with AerialView Marketing Communications Nigeria as Partner, Strategic Communications Consultant before embarking in publishing International Nigeria, a monthly print and digital Magazine, where she served as Publisher/Editor before joining Union Bank.
She is a Board member of When Women Win and holds B.Sc, Economics from Obafemi Awolowo University; Certificate, Project Management from Institute of Project Management; and Master of Business Administration – MBA Business Administration and Media Leadership from University of Cumbria.