LaPRIGA Honours Practitioners, Brands, Others At Hat-trick Edition
It was honours galore yesterday evening as the last of the awards for the year in the Nigerian marketing communications industry put together by the flagship Lagos chapter of the Nigerian Institute of Public Relations, NIPR, rewarded deserving practitioners, corporate organisations for their professional excellence and various contributions to the growth of the perception management industry at the prestigious Lagos PR Industry Gala and Awards, LaPRIGA.
Welcoming guests to the gala, Chairman of the Lagos chapter of the NIPR, Mr. Olusegun McMedal expressed his gratitude to members and other stakeholders of the chapter who have made the gala a success. While stressing that the chapter will continue to up the ante in the industry, he said that the Executive Council remains committed in helping its members stay ahead of trends in the industry through thought leadership lectures, career enhancing initiatives, networking opportunities and celebrating deserving practitioners.
In the first category of the awards presented by the Lagos state, Commissioner for Information, Hon. Kehinde Bamgbetan, Thisday Newspaper’s Editor for Brands and Marketing, Raheem Akingbolu was honoured with the award for the PR Journalist of the year.
For the second year running, Nigeria’s most consistent and most prominent premium frontline all gloss brand and marketing communications journal, Brand Communicator, was awarded the prestigious PR Magazine of the Year Award.
For his numerous pioneering roles in the perception industry in Nigeria, the Chairman and Chief Executive Officer of C&F Porter Novelli, Nn’emeka Maduegbuna who has had over three decades of experience in strategic communications planning, corporate positioning and reputation management, as well as extensive practice in the areas of issues and crisis management and litigation communications, was honoured with the LaPRIGA Lifetime Achievement award.
For the Best Support for Public Relations award category where outstanding organisations that have supported the growth of PR practice are honoured, Superscreen, FirstBank of Nigeria and the Indomie brand were honoured. The LaPRIGA award for the Best Agency to Work was won by three agencies. Africa Practice, Brooks and Blake and Quadrant MSL Company were awarded. The award for Best PR Agency Using New Media was won by Black House Media.
The Best Training Consultancy of the Year award went to Business Education Evaluation Council, the prestigious LaPRIGA Model Agency of All Time was given to C&F Porter Novelli while the Special Professional Recognition Award was given to the Managing Director of Skyway Aviation Handling Company, SAHCO, Basil Agboarumi.
The award for the Rising PR Practitioner of the year was won by the Managing Director of Media Panache, Timileyin Bello. Other awardees for the evening include Prince Bisis Olatilo, Chevron and others.
The grand honours for the evening were for the PR Consultancy of the year as well as the PR Practitioner of the year. XLR8 PR won the LaPRIGA Consultancy award while the Managing Director of Chain Reactions, Isreal Jaiye Opayemi emerged the PR Practitioner of the year.
LaPRIGA is a high profile red bow-tie event which has evolved to become the communications industry Oscars aimed at recognising excellence, celebrating practitioners, corporates and stakeholders via awards dinner, and to boost professionalism and more investments in the practice.