Efosa Aiyevbomwan Now Head of Communications (W/Africa) Uber
Consummate communication professional, Efosa Aiyevbomwan has been appointed Head, Communications for Uber, West Africa.
Prior his appointment at Uber, he was at Universal Music Group as PR and Communications Manager where he led the Public Relations and Communications drive for Universal Music Group, UMG, in Nigeria/Anglophone West Africa. He managed communications for UMG and its subsidiaries: UMGB (a creative agency), ULive (a live events & production company), UMG Live (talent bookings and management), and Bravado (a 360 full service merchandise company).
A media and communications professional with extensive hands-on experience in the initiation and execution of Public Relations and marketing campaigns, he was at Multichoice Nigeria for over three years where he rose to the position of Public Relations Manager for DSTV Nigeria in 2017.
He has also worked on the agency side where he worked at Sesema Public Relations for over two years as well as Hues and Horizons.
An avid writer who has written extensively on various topics including diplomacy, politics, marketing, brand-building and religion, Efosa is known to be in sync with the latest trends in Information and Communication Technology and Digital/Social Media, and is known to have used this knowledge in the implementation and amplification of bespoke digital communications campaigns for clients across different sectors.
He is an alumnus of the University of Lagos where he obtained a Bachelor’s degree in English and also an alumnus of the School of Media and Communication from the Pan-Atlantic University where he obtained his M.Sc. in Media and Communication.