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O2 Academy: Restoring Hope Through Selfless Service
By Jeremiah Agada It has been roughly estimated that seven out of 10 millenials working in advertising agencies in Nigeria are alumni of this Academy. This staggering statistic is verifiable if you take a tour of agencies with a…
The Loeries – Telling Better Stories
Loeries CEO, Andrew Human Entry for this year’s Loeries is now open, with a call for agencies, studios, brands and designers to tell better stories – stories that upend stereotypes, tear down racial divides, and embrace cultural…
Plaqad Partners Influencer To Strengthen Brand Positioning As Community-Led Platform
L-R: Founder, The Global Brand Network, Queen Esohe Igbinoba; Chief Executive Officer, Plaqad Inc, Gbenga Sogbaike; Founder, Olorisupergal, Oluwatosin Ajibade, facilitators at the Influencer Marketing Masterclass by OSG Academy in Lagos…
Tolu Medebem Floats Aster Marketing
Tolulope Medebem, COO/Lead Strategist, Aster Integrated Marketing Limited. The Managing Partner of Eventplus, an experiential agency, Mrs. Tolulope Medebem has quit the services of the Nigerian based agency to float Aster Integrated…
Emeka Oparah To Speak At Lagos PR Clinic In February
Emeka Opara The Executive Council of the Lagos State Chapter; the leading branch of the Nigerian Institute of Public Relations, today announced the resumption of its Lagos PR Clinic at the next general monthly meeting of the Chapter…
Nosak Group Holds 2019 Annual Management Retreat, Sets Agenda For The Year
...To Consolidate On Comparative Advantage L-R: Chief Operating Officer, Nosak Group, Mr. Thomas Oloriegbe; Former Director, Guinness Nigeria Plc, Mr. Ray Ugboh and Chairman, Nosak Group, Dr. Toni Ogunbor during the 2019 Annual Group…
Seven Advertising Sins That Undermine Trust
Trust is an issue that the advertising industry has to address as a matter of urgency during 2019, according to new Advertising Association president Keith Weed, who recently outlined the “seven deadly sins” that are undermining trust…
APAC Now Largest Out-Of-Home Media Market With $13bn Sales In 2018
The out-of-home media sector is enjoying a global growth spurt courtesy of a jump in sales across the Asia Pacific region, which is now the single most important territory for OOH. It posted $13bn in revenue for 2018, equivalent to a…
PRCAN To Hold Masterclass On Presentation Skills
The Public Relations Consultant Association of Nigeria (PRCAN) has concluded plans to hold the 17th edition of its capacity building workshop, The PRCAN Masterclass. The training session, which is titled: ‘Effective Presentation Skills’…
How eCommerce Marketplaces Are Democratising The Ways Nigerians Shop
eCommerce has become customary or conventional in Nigeria. It is no longer a stranger. The acceptance or embrace of eCommerce among Nigerians did not come on a platter of gold. It took painstaking efforts by Jumia, Nigeria's no 1…