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Interviews
New Technologies Have Changed E-payment System- Cherry Eromosele, CMO, Interswitch
Cherry Eromosele is the Chief Marketing Officer of Interswitch Limited, in this interview with Brand Communicator, she talks about e-payment system, e-commerce, marketing communications and other sundry issues. With your career spanning…
Market Research Is Growing At A Steady Rate – Oluwaseun Ajayi, MD, Sterling Research
Mr. Oluwaseun Ajayi is the founder and Managing Director of Sterling Business and Research Consulting, a research firm based in Lagos. In this interview with Brand Communicator, Ajayi speaks on the business of market research, his…
Our Mission Is To Make People Happy – Aare Fatai Odesile, MD, GrandOak Limited
The Brand Communicator team recently caught up with the Managing Director of GrandOak Limited, Aare Fatai Odesile in his office. He spoke on a range of issues including the wine and spirit market, the marketing communications industry in…
We Are Committed To Helping Create A Greener Future For Nigeria- Norden Thurston
Brand Communicator Team recently caught up with Norden Thurston, Head of Marketing, 7up Bottling Company in his office. In this exclusive interview, he bares his mind on the "Long throat" campaign, the carbonated soft drink market in…
It Is Time For Us To Invest Beyond The Brief – Dr. Rotimi Olaniyan
Dr. Rotimi Olaniyan is the EXMAN President and the Managing Director of ADVANTAGE. In this interview with Brand Communicator team, he bares his mind on the practice of experiential marketing and brand activations, challenges and other…
We Deploy Unconventional Strategies – Jide Adeyemi, Chief Brand Strategist, Big and Bold
Jide Adeyemi, is the Chief Brand Strategist at Big and Bold Communications Limited. A brand strategist per excellence who has garnered massive experience in the business of brand building and marketing, he recently talked to Brand…
We Place Emphasis On Quality- Igbo Amadi-Obi MD, BBDO West Africa
Mr. Igbo Amadi-Obi is the Managing Director of BBDO, in this interview with Brand Communicator team, he x-rays integrated marketing communications landscape in Nigeria, core values and philosophy of BBDO, the agency’s competitive edge and…
We passionately pursue and deliver what delights our consumers – Joan Ihekwaba, GM, Marketing, UAC…
UAC Foods is a leading manufacturer and marketer of tasty and nourishing convenience foods in Nigeria. The company has, for decades, contributed immensely to the growth of the Nigerian economy. UAC Foods also has a superior value at the…