ROK Studios To Debut On DStv November 1
Lagos-based film studio, ROK, has enlarged its frontiers, reach and spread to 52 countries, in a strategic deal that will see it launch across Africa on the DStv platform on November 1.
The new channel will run ROK Studios’ exclusively-produced content 24 hours a day and seven days a week. The channel will be available on DStv Premium, DStv Compact Plus and DStv Compact customers. Some of the ROK content will also be available on the DStv Catch-Up service.
The new, exclusively Nollywood channel will be fully programmed, produced and developed in-house, by ROK’s Lagos-based team. Nollywood actress and film producer, Mary Njoku, who has spent over 12 years in filmmaking, will head the channel which will also be supported by IROKO, the VC-backed African technology and entertainment broadcaster and content distributor.
Speaking on the rationale behind joining the DStv platform, Mary Njoku explained that the move is the next step in ROK’s evolution as Nollywood’s leading film production house and brand. She also explained that broadcasting ROK’s original content to millions of movie fans across the African continent on a platform as far-reaching and illustrious as DStv, is an “exhilarating prospect.”
“What lies beneath every ROK production and the ROK brand, be it movies or TV series, is our fanatical love of African storytelling. We want to relate amazing African stories that our fans can recognise, be swept away by and be entertained with. We work with Nigeria’s most exceptional talent, in front of and behind the camera, and we continue to push the boundaries in terms of production values. This has given us the edge, in our short history, and has helped us build a fan base around the world. ROK on DStv allows us to bring ROK to every corner of the continent and connect viewers with content they love”.
Speaking on the introduction of ROK to DStv, MultiChoice’s MD, Mr. John Ugbe said: “One of the cornerstones of our customer promise is to deliver content that our customers love and enjoy, and that is why we’re excited to introduce ROK which will boost DStv’s local content offering and showcase even more African stories made in Africa, for us Africans.
“This will ensure that our offering keeps the art of storytelling alive on the continent which, will in turn help to grow Africa’s creative industries like Nollywood into vibrant, economic powerhouses,” he concluded.