African Cristal Festival Appoints Brand Communicator Media Partner For Nigeria
By Tunji Faleye
African Cristal Festival has appointed Brand Communicator magazine as official media partner for Nigeria ahead of May 10-12, 2017 event coming up in Marakesh, Morocco.
Both Brand Communicator Magazine, represented by Mr. Joshua Ajayi and African Cristal Festival represented by Julien Morales were glad to confirm their agreement which is the beginning of a long- term partnership.
In a letter written by Ingrid Anfray-Joly who is in charge of communication for African Cristal Festival, they are proud to have Brand Communicator magazine as official media partner for Nigeria, adding that they are also looking forward to meeting the team in Marakesh, Morocco.
According to the terms of the appointment, “Brand Communicator will cover the latest news of the event, but also the whole festival in Marrakech, Morocco from 10-12 May, 2017. On this occasion Brand Communicator will interview prestigious name of the industry and will release Pan – African and Nigerian prize lists.”
Also, Brand Communicator will have delegate pass including access to all the activities of the event: conferences, awards ceremonies as well as lunches, among others.
Speaking on the media partnership, Mr. Joshua Ajayi, Publisher/ Chief Executive Officer of the magazine described this as a welcome development. He said, “the appointment is due to noticeable achievements the magazine has recorded over the years which have positioned it as a leading brand and marketing magazine in the country.
Ajayi added that Brand Communicator will do its utmost to project the image of African Cristal Festival positively by giving it wide coverage before, during and after the event.
He promised that despite this international recognition accorded the magazine, “we will not rest on our oars to be one of the leading brand and marketing publication in West Africa.”
For two days, participant will have opportunity of meeting decision-makers who will sharpen their knowledge of the African market while participating in the conferences and debates animated by experts of the industry. This year will focus on the cultural stakes and their implications for brands. The 2017 edition of the African Cristal Festival will help attendees grasp the creative and multi-cultural future in line with this emerging market.
It will be recalled that African Cristal Awards recently named Group Managing Director of SO&U, Udeme Ufot among the jury for 2017 African Cristal Awards which will be headed by Jon Williams, Chief Creative Officer, Grey Europe, UK.
Other members include, Thiago Fonseca, Chief Creative Director, Agência GOLO, Mozambique; Marc Taback, CEO, Initiative Media, South Africa; Martine Coffi-Studer, CEO, Océan Ogilvy, Ivory Coast and Reda Lahmouid, Creative Director, Groupe Saga Communication, Morocco.