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Noah’s Ark Appoints Fred Akinmuyisitan Group Head, Account Planning

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Fred Akinmuyisitan

 

Foremost creative advertising powerhouse, Noah’s Ark Communications has elevated its former Assistant Manager for Strategy and Planning, Fred Akinmuyisitan to its Group Head, Account Planning position.

In his new capacity, Fred will be responsible for the overall development and leadership of the agency’s planning practice while collaborating with the senior creative leadership team to grow existing businesses and win new ones.

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Prior to venturing into mainstream advertising, Fred worked as a researcher and features lead for Brand Communicator magazine, Nigeria’s most prominent marketing communications journal, where he provided editorial direction and critical analysis on issues in the advertising community.

Among his many achievements at Noah’s Ark, he was influential in new business pitch wins for the agency such as Airtel Nigeria, Peak Milk, Nigerite Plc., Travelstart Nigeria, Heritage Bank Limited, JAMZ FM, Noor Takaful, and Nokia.

He also crafted the campaign narrative and authored Nigeria’s first ever gold winning case study at the African Cristal Awards 2017 in Marrakech, Boko Halal (Project Shoes).

He is an award winning account planner at various global and regional advertising festivals including the Loeries, African Cristal, Epica Awards, and the Lagos advertising and Ideas Festival.

Fred is a graduate of the Federal University of Technology, Akure, FUTA where he studied food science and technology.

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