Nigeria’s first ever bespoke tourism mobile application, Enjoy Lagos, is set to make a grand entry into Lagos come December 23, 2017.
This was made known at a news briefing held at the instance of Enjoy Lagos recently in Lagos by the CEO, Enjoy Africa Discounts and Tours Ltd and the founder of the Enjoy Lagos mobile app, Iyadi Grizi.
According to him, the app will be available in all play stores and apple stores starting from the December 1. He said that the app aims at stimulating the local and national economy, while offering discount to shoppers, organising private tours, booking flights and honeymoon packages; nearest ATM, emergency points for tourists and indigenes of Lagos state.
“The mobile application is in four categories; Deals and offers, Lagos Tours, Lagos State and Enjoy Lagos. All of this will feature millions of businesses and retailers in Lagos and Africa.”
He added that the application would be Location enabled to tell the users where and how much discount the retailers in that location are offering.
Speaking on the partnerships and affiliations, Ozumba Ozumba-Mbadiwe, Partner Director, Enjoy Lagos, said Enjoy Lagos enjoys some level of partnership with the Nigerian governemnt through the Federal Government Nigerian Tourism Development Corporation (NTDC), Lagos state governments, UBA, Guardian Newspapers and Vconnect among others.
To ensure connection with Lagosians and Nigerians at large, Enjoy Lagos has entered into partnership with The Guardian Nigeria. This partnership would bring invaluable exposure to the businesses enlisted on the quarterly publication of Enjoy Lagos Coupon book, and also published on the Guardian digital platform.
“With one million daily print readers, and a reach to diverse and influential audience in Nigeria and globally, The Guardian is the most trusted newspaper in Nigeria to connect the brand to the right audience,” He added.
Also speaking on its partnership with Enjoy Lagos, Ayeni Oluwaremilekun Business and Partnership Consultant for Vconnect has this to say: “Vconnect, Nigeria’s largest business directory is partnering Enjoy Lagos. Businesses listed on the coupon book will automatically be listed on Vconnect. With a focus on discovery and user engagement, Vconnect lists over 1.2 million businesses and attracts 13 million visitors every year.”
Enjoy Lagos would also make quarterly publication of its Enjoy Lagos Coupon Book to increase awareness and brand loyalty. Already, the second edition of the coupon is out and distributed around airports, embassies, over 300 merchants locations in Lagos and would last till 14th of February 2018.
Oseloha Ozumba-Mbadiwe, and Brand Strategist and Marketer, Enjoy Lagos said that the Enjoy Lagos will leverage on its global scale and cutting edge payment technology to offer competitive prices with the largest city coupon administration.
He adds: “We pride ourselves on fully understanding business owners and consumer needs, and offering high quality service for increasing patronage of local businesses in Nigeria.”