Brand Communicator Honoured At 2017 SERAs Awards
By Tunji Faleye
Brand Communicator magazine, Nigeria’s foremost Brand and Marketing journal has been named First runners-up at this year’s edition of Sustainability Enterprise and Responsibility Awards (SERAs Awards) for its consistent coverage and thorough reportage on Corporate Social Responsibility in Nigeria.
In the Best Company in CSR Reporting: Media (Television, Print, Radio, Online) category, Channels TV emerged overall winner, Brand Communicator First Runner-Up while Guardian Newspaper emerged Second Runners Up.
A year ago, Awesome Communications, Publishers of Brand Communicator were nominated for the Best Small and Medium Company of the Year category at the 10th edition in 2016 while, Brand Communicator’s writer/reporter, Agada Jeremiah was nominated for the award for CSR Reporting same year.
Before the presentation of certificates to the Brand Communicator and Guardian newspapers teams, convener of the SERAs Awards, Ken Egba said, “This is to recognise your work in the reportage of Corporate Social Responsibility. We also encourage you not to stop at that, keep reporting CSR to the best of your knowledge.”
According to Egbas, “until five years ago, we did not have this category, however, we deemed it fit to set up this category in order to encourage CSR and sustainability reporting. We also got feedback from people who suggested that we should have different categories for Print, Radio, TV and Online. Maybe when we have enough resources we will look at what we can do about it,”
He adds, “Although positive feedbacks have been coming on this year’s awards, we will not rest on our laurels. We will work towards the next one even better.”
The SERAs awards ceremony is Africa’s foremost CSR Watchdog and Sustainability monitoring organization which entered its 11th edition this year.
The 2017 SERAs winners for this year’s award were selected for their various initiative’s and sustainable partnerships created to foster community development, while measuring the impact on specific segments, including gender, economic empowerment, and education.
The first edition of the SERAs awards began in 2007 as the pioneers of CSR and sustainability awards in Nigeria.