MTN Nigeria Colours The Streets Of Lagos Y’ello To Raise Awareness For Rhesus Factor
On Friday, 8th June, 2018, MTNers (MTN Staff) took to the streets of Lagos for the Y’ello Walk. The Y’ello Walk is a part of the company’s yearly 21 Days Of Y’ello Care Campaign.
This year, the 21 Day campaign is tagged “Creating A Brighter Future” and the Y’ello Walk was to raise awareness for Rhesus Gene Deficiency and child mortality in Nigeria.
Rhesus factor is a protein that can be found on the surface of red blood cells; the presence of this protein means you are RH positive, the absence means RH negative, and consequently, Rhesus incompatibility raises problems during pregnancy.
Before heading out, the participants did some stretching exercises to prepare for the long walk from Ikoyi to Obalende and back!
The Y’ello Walk began at the MTN Nigeria Headquarters, Ikoyi, with very spirited participants who were excited to spread awareness of the gene deficiency.
They eagerly spread the word on Rhesus Gene Deficiency and child mortality to passers-by and motorists.
Then the Y’ello Walk reached its destination – Obalende – and the participants showed off their ‘Shaku-shaku’ skills. We will call it the “Y’ello Shaku-Shaku”!
And then it was time for the ‘Y’ello Hello’! Everyone said Y’ello to a passer-by on the bridge who wanted to take a picture.
It was a sight to see the streets of Lagos in Y’ello for a great cause. Every where you turned to, all you could see was Y’ello!
They returned to the Headquarters and the Walk ended with a photo session right outside the Ikoyi Office.