Tek Experts Elevates Busola Olujemisin As Global PR and Content Manager
Tek Experts, a global provider of business and IT support services, has elevated Busola Olujemisin from the position of Marketing Manager to the position of Global PR and Content Manager.
In her new role, she will be overseeing the global public relations activities of the company and content management while focusing on Bulgaria, Costa Rica, Nigeria, Vietnam and USA.
Recall, while she was the Marketing Manager of the company, she developed the regional marketing plan and budget and worked with internal and external stakeholders to manage the development and delivery of regional marketing activity among others.
Also, before joining Tek Experts, she was the Senior Consultant at Brooks and Blake, a perception management firm.
Busola is a marketing communications professional with more than a decade experience in developing bespoke communications for diverse brands in various industries ranging from Telecoms to FMCGs, IT and Banking. Also, she developed excellent skills in a range of areas including content development, media relations, PR planning and execution, digital marketing, event planning, and crisis management.
Interesting to note that she started her career as the Assistant Communications Officer of Ministry of Women Affairs and Social Development where she supported the ministry with PR/Marketing activities to deliver set communication objectives. She also implemented systems and procedures to support the administrative needs of the ministry among other before joining C&F Porter Novelli, a PR firm.
At C&F Porter Novelli, she rose from Management Trainee to Account Executive and later to Senior Account Executive where she planned and executed clients’ activities for brands such as Coca-Cola Nigeria, Etisalat Nigeria, Procter and Gamble, Unilever, PwC, Pfizer, among others. Thereafter, she moved to Brooks and Blake.
At Brooks and Blake, she was elevated several times. She started as Associate Consultant and a year later, she was elevated to Consultant position and later to Senior Consultant position. Some of her roles were to develop marketing communication plans including strategy, goals, budget and tactics; develop media relations strategy, seeking high-level placements in print, broadcast and online media and coordinate all public relations activities.
Aside her work experiences, she also has volunteering experiences which include: Working with Stroke Action Nigeria as Communications Officer; Brand Communication Consultant at 234give.com; and Secretary, Lagos PR Week Committee at Nigerian Institute of Public Relations.
Interestingly, her education background include: Obafemi Awolowo University, Bachelor of Arts (B.A.), English Language and Literature; The Chartered Institute of Marketing (CIM), bagging two certifications in Marketing and Digital Marketing; Fundamentals of Digital Marketing from Google and Content Marketing Foundations from LinkedIn.