Olalekan Akinyele Joins 7even Interactive As Creative Director
Cerebral creative ace, Olalekan Akinyele has joined the services of creative powerhouse, 7even Interactive, as Creative Director, following the exit of Nduka Onuoha who has moved on to other climes in pursuit of new endeavours.
Olalekan joined the Taiwo Agboola-led team at 7even Interactive from Dentsu McGarryBowen Lagos where he held sway as Deputy Creative Director. While there, he worked on and successfully devised, developed, and embedded innovative marketing communications campaigns that delivered on a clients’ brand vision for a five-year period. He also led, coached and mentored a team of Art Directors and Copy Writers to deliver value for the agency and her clients.
He started his advertising career in 2011 as an Art Director with Noah’s Ark Communications. He joined Etu-Odi Communications in 2014 as the Group Head (Art) for a few months then later joined Fuel Communications as an Associate Creative Director. Thereafter, he joined DareCreate Africa as an Associate Creative Director also, in 2014 and 2016 respectively, before it transitioned to Dentsu McGarryBowen Lagos.
He has worked on several brands like Paga, LG Electronics, Coast milk, Sahara Group, Barcadi Breezer, Tradestable (an e-commerce platform bought by OLX), the Nigeria Employer’s Consultative Association (NECA), Skye Bank, Rolls Royce, Bang and Olufsen, Legend, The House of Chi (Makers of Chivita), Dunlop, FRSC, Gionee, Havells, Squadron, Jago Milk, UBA, ntel, Lucozade and Ribena.
An advocate of Human Centered Design, Olalekan Akinyele is the Founder and CEO of Colordtees: a creative apparel web to print platform and Xaine Ingenius; a creative design and innovation company focused on designing products, brands and consumer experiences for start-ups and SMEs.
Olalekan studied Geophysics from Olabisi Onabanjo University and trained as a graphic designer in 2010. He is also a Fellow, Institute of Management Consultant, an Associate Registered Practitioner in Advertising (APCON), a Certificate Holder in Octalysis and a Facilitator at the Orange Academy.