New EXMAN President Pays Courtesy Visit To ARCON, Pledges Continuous Commitment To Growing IMC Industry
The newly elected President of the Experiential Marketers Association of Nigeria (EXMAN), Mrs. Tolulope Medebem has reiterated the commitment of the newly inaugurated Executive Committee of the association in playing its part in growing the integrated Marketing Communications ecosystem in Nigeria.
Medebem made this known during a courtesy visit to the Director-General of the Advertising Regulatory Council of Nigeria (ARCON), Dr. Olalekan Fadolapo, in Lagos, with the immediate past President of EXMAN, Tunji Adeyinka, and the ARCON’s Head of Legal, Chukwudi Ezeoba in attendance.
According to Medebem who is also the Managing Director of Aster Integrated Marketing Limited (AsterIML), the purpose of this strategic meeting with the apex regulatory body in the advertising sector was also to engage in productive dialogues about the current position of EXMAN and its vision for the future. She added that the discussions were geared towards charting a collaborative course that aligns the efforts of both the association and ARCON in advancing the interests of experiential marketers and promoting excellence and innovation within the field.
As the President of EXMAN, Medebem assumed her role with a mandate that includes enhancing the association’s relationships with key stakeholders, fostering closer ties with industry regulatory bodies, and advocating for the interests of experiential marketers across Nigeria. Additionally, Mrs. Medebem and her team are focused on nurturing a culture of excellence and innovation within the association and the wider IMC industry.
Her visit to ARCON is a moment in the journey towards a robust and dynamic IMC industry in Nigeria even as EXMAN remains dedicated to its mission of creating an environment conducive to innovation, creativity, and mutual growth for experiential marketing agencies across the nation.
The Experiential Marketers Association of Nigeria (EXMAN) is the sectoral trade body representing experiential marketing communications agencies in Nigeria. EXMAN supports, promotes, and defends the interests of its member agencies, driving excellence and innovation in experiential marketing while fostering a collaborative ecosystem for growth.