Top Trends 2026 Set To Unveil Blueprint To Disrupt & Innovate In The Marketing Industry In Nigeria
The 6th annual Top Trends 2026 thought leadership event, led my mediaReach OMD, with Lagos Business School, Pan-Atlantic University, GeoPoll and the National Institute of Marketing of Nigeria (NIMN), is set for Thursday, January 29th, 2026.
The event’s theme, “Top Trends 2026: Insight-Driven Decisions to Disrupt the Marketing Industry In 2026,” addresses the urgent need for Nigerian businesses to transition from responding to trends to actively driving industry change through human-centric data. The platform, known for delivering actionable insights across Market, Consumer, and Media, has sharpened its focus to deliver a blueprint for resilience and growth. Promising an insightful discourse, the event will feature distinguished panelists with extensive knowledge and experience of the marketing ecosystem and industry dynamics.
“The next era of growth will belong only to those who leverage authentic, local insights to genuinely disrupt legacy systems,” said Mr. Stephen Onaivi, Managing Director for mediaReach OMD. “This event is a definitive call to action.”
In a major commitment to social impact, Top Trends 2026 is launching the inaugural Next Generation Marketing Contest to identify and support future leaders. The winner will receive a ₦500,000 Cash Prize, a leading Internship Opportunity, and an opportunity to attend a leadership development program at the prestigious Lagos Business School, Pan-Atlantic University.
Partner Perspectives:
Prof. Uchenna Uzo, Lagos Business School (LBS): “LBS challenges leaders to apply robust, data-backed frameworks to truly Future Proof their organizations. The future of African business is in the strategic application of knowledge, and we are proud to invest in this talent.”
Ricardo Lopes, Regional Director, GeoPoll: “The human aspect of disruption starts with the consumer. We will reveal the cutting-edge insights necessary for brands to tap into rapid shifts like AI, quality, and sustainability, turning raw data into meaningful growth stories.”
Dr. Bolajoko Ajayi, President of NIMN: “Through Top Trends 2026 event, we explore Market insights and trends which are instrumental to how we engage and connect with our customers and consumers meaningfully and through the Next Gen contest, we build a strong pipeline of future marketing leaders.”
Top Trends 2026 is not just an event; it is a movement to redefine how businesses approach challenges and unlock untapped opportunities. mediaReach OMD invites forward-thinking leaders, innovators, and decision-makers to be part of this transformative experience.
To secure your place, please register at: https://bit.ly/TOPTRENDS2026
About mediaReach OMD: mediaReach OMD is a multi-award-winning media planning and buying agency dedicated to delivering sharper insights, smarter ideas, and stronger results for its clients. As a global network partner, it provides world-class communication strategies adapted for the local market exemplifying its brand promise- To Create What’s Next.
For media enquiries, please contact:eeze@mediareachomd.com toptrends@mediareachomd.com