BREAKING NEWS
- FPL Media Appoints Oluwatobi Dada As Chief Marketing Officer To Drive Strategic Growth And Innovation
- Tony Elumelu To Step Down As UBA Chairman, Emmanuel Nnorom Named Successor
- 2026 Pitcher Awards Postponed
- Breaking: X3M Ideas Makes History, Brings Home Nigeria’s First-Ever Cannes Lions Medal
- Publicis Groupe Africa Appoints Koo Govender As First Female CEO
- Influencers, Brands, Skitmakers, Others Now To Obtain Pre-exposure Approvals From ARCON Before Use On Social Media
- Just In: New Dawn For Advertising Regulation As Buhari Signs New ARCON Bill To Law
- Jandor Accuses JC Decaux, Afro Media, LASAA Of Aiding LASG In Electoral Misconduct
- Adenike Adebola Of Guinness Nigeria Makes IPA Effectiveness Awards 2022 Jury List
- Olubayo Adekanmbi Joins Airtel Africa UK Limited As Chief Strategy, Partnership And Sustainability Officer
For about decades, Lafarge Africa Plc was one of the three dominant forces in the cement industry,!-->!-->!-->!-->!-->…
Abia, ABSAA Impose N200m Billboard Permit Fee For Presidential Candidates As Industry Stakeholders, Others Kick
Ahead of the 2027 general elections, the Abia State Government, through the Abia State Structures for Signages and Advertising Agency (ABSSAA), has imposed a N200 million political campaign advertising permit fee for every presidential candidate seeking to campaign with billboards and posters in the state, a decision that that has drawn opposition from stakeholders in the advertising industry and political parties.
The fee schedule was unveiled recently in Aba during a Stakeholders' Forum on Political Campaign!-->!-->!-->!-->!-->!-->!-->…
Airtel Nigeria Introduces Single-Seater Shops Across The Country
Airtel Nigeria has begun rolling out a new chain of compact retail outlets called "Single-Seater Shops," designed to bring its products and customer services closer to subscribers across the country.
The telecom operator officially launched the initiative recently, with its flagship outlet opening at City Mall in Onikan, Lagos. The company described the new store format as a strategic move to improve accessibility and convenience for its growing customer base.
Unlike traditional Airtel service centres, which!-->!-->!-->!-->!-->!-->!-->!-->!-->…
Cost, Awareness, and Relevance: New CIPR Research Reveals Structural Barriers Holding Back Africa’s Next Generation of Communications…
Landmark research sponsored by the CIPR Research Fund reveals 86% of uncertified young African PR professionals want global credentials, but 62% are priced out by high costs and currency restrictions.
A new eye-opening report, Impact Beyond Borders: Expanding Global Access for Young African Communicators, which offers an evidence‑based blueprint for transforming access, equity, and representation for young professionals across Africa’s communications and public relations industry has been released.
Sub-Saharan!-->!-->!-->!-->!-->!-->!-->!-->!-->…
Beyond The Podcast: How Ezinne Akudo Is Building A Purpose-Driven Media Brand
Entrepreneur, lawyer and 38th Miss Nigeria, Ezinne Akudo, is building more than a podcast. With the launch of Season 2 of Beyond with Ezinne, she is steadily creating a purpose-driven media brand anchored on authentic storytelling, meaningful conversations and community. At a time when audiences increasingly value trust over reach, the platform offers a compelling example of how creators are using owned media to build influence, deepen engagement and create long-term brand equity.
The launch event, themed!-->!-->!-->!-->!-->!-->!-->…
Meta Brings Back Facial Recognition For New Free “Facebook Verified” Badge
Meta has launched a free verification badge for Facebook that uses facial recognition to confirm a real person is behind a profile, reviving technology the company shut down in 2021 over privacy concerns.
Meta announced "Facebook Verified" recently, describing it as a response to a rise in AI-generated profiles, content and messages on the platform. To qualify, users must be 18 or older, in good standing with Facebook's Community Standards, and record a short video selfie that the system checks against their!-->!-->!-->!-->!-->!-->!-->…
HBM Nigeria Delivers Strong H1 2026 Performance: Revenue Up 31%, Profit After Tax Up 57% As Volume & Operating Efficiency Improve
HBM Nigeria Plc, formerly Lafarge Africa Plc, a leading provider of innovative building solutions and manufacturer of a wide range of cement, ready mix, mortar and Plaster of Paris brands has declared a Profit After Tax (PAT) of N208billion representing a 57% growth for the first half of 2026. Net sales grew by 31% in H1 2026, driven by an 11% volume growth, enhanced operational stability and improvement in distribution efficiency. Operating profit during the period grew by 51% to close at N291billion and was!-->!-->!-->!-->!-->…
Golden Penny Food Festival Deepens Brand Love, Excites Consumers At Owerri Mammoth Carnival
Golden Penny Food Fest and Semovita Soup Festival combine for a family-style consumer takeover in Imo State, reiterating Flour Mills of Nigeria's South-East growth strategy
The self-styled "Heartland of the Eastland" got a taste of Lagos-grade brand engagement on Saturday, July 19, 2026, when Golden Penny Foods, the flagship consumer brand of Flour Mills of Nigeria (FMN) Plc, brought its twin marquee consumer events, the Golden Penny Food Fest and the Golden Penny Semovita Soup Festival to the grounds of NTA!-->!-->!-->!-->!-->!-->!-->…
FirstHoldCo To Deploy Fresh Capital For Overseas Expansion, New Business Lines
FirstHoldCoPlc says it will channel part of its next capital raise into expanding into new markets outside Nigeria and acquiring new business lines, as the financial holding company moves into the closing stages of its recapitalisation drive.
Group managing director Wale Oyedeji disclosed the plan during the company's half-year 2026 earnings recently, saying the additional capital expected in the second half of the year would go beyond meeting regulatory thresholds to fund entry into new markets and ventures!-->!-->!-->!-->!-->!-->!-->…
Agency
Ogilvy, WPP Top Latest World Creative Rankings
Halfway through 2026, Ogilvy and WPP are holding on to the number one spots in The Drum's World Creative Rankings. But things are moving fast just below them, and two names in particular, Leo Constellation and LePub, are climbing the charts quickly.
The mid-year's updated stands this week as part of its mid year check in, following the!-->!-->!-->!-->!-->!-->!-->…
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X3M Ideas Partners UNILAG PRAD Club To Support Emerging…
X3M Ideas, the Lagos-headquartered independent creative agency with operations across Africa and beyond, has partnered with the University of Lagos Public!-->!-->!-->…
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Dr Tayo Oyedeji Takes Over As Chief Executive Officer Of…
One of Africa’s most accomplished advertising and media leaders, with nearly three decades of experience across Africa, North America, and Europe, Dr!-->!-->!-->!-->!-->…
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Dentsu, Meta Partner To Scale Influencer Marketing With AI
Dentsu has teamed up with Meta to help brands manage influencer marketing at scale, as marketers increasingly shift from working with a handful of creators to orchestrating campaigns involving hundreds or even thousands of influencers.
According to Digiday, the partnership addresses one of the creator economy’s biggest challenges:!-->!-->!-->!-->!-->!-->!-->…
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FPL Media Appoints Oluwatobi Dada As Chief Marketing Officer…
In a bid to strengthen its leadership team and improve organizational efficiency, leading OOH organization, FPL Media, recently announced the!-->!-->!-->!-->!-->…
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WPP Media Wins L’Oréal’s $190 Million Media &…
WPP Media has successfully won L’Oréal Australia & New Zealand’s $190 Million media planning, buying, advocacy and influence account, securing a!-->!-->!-->!-->!-->…
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Magazines
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Agency
Ogilvy, WPP Top Latest World Creative Rankings
Halfway through 2026, Ogilvy and WPP are holding on to the number one spots in The Drum's World Creative!-->!-->!-->!-->!-->…
People
Nigerian Breweries Names Nkechi Runsewe New HR Director, Effective August 1
Nigerian Breweries Plc has appointed Nkechi Runsewe as its new Human Resources Director, effective August!-->!-->!-->!-->!-->…
Spotlight
From Detty December To AFRIMA: How Lagos Is Redefining Destination Branding With…
From Afrobeats to festivals, sports to December revelry, Lagos is showing African cities how to turn!-->!-->!-->!-->!-->…
Cover Story
I Want To Be Remembered As Someone Who Served With Unwavering Dedication -Steve…
If there is anything Steve Babaeko loathes with great passion, it is self-glorification. When he was!-->!-->!-->!-->!-->…


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