Brandcom - Linking the future

Nigeria’s foremost brewing company, Nigerian Breweries Plc (NB Plc), through its Nigerian Breweries-Felix Ohiwerei Education Trust Fund, has inaugurated a Digital Learning Centre at Wisdom International School of Excellence (WISE), Sauka, Lugbe, Abuja, in honour of Ms. Serah Yusuf, winner of the 2025 Maltina Teacher of the Year Competition. The school infrastructure project forms part of the broader objective of the Maltina Teacher of the Year initiative, which recognises outstanding educators while extending the…

Awesome Communication's annual Brandcomfest and Brandcom Awards is set to hold tomorrow, Saturday, 24th October, 2026. Nigeria's marketing and communications heavyweights are expected to grace the occasion holding at Landmark Event Centre, Onikan, Lagos. The event which is themed "Brand Building, Consumer Connection and Disruptive Realities, has Dr Victor Afolabi, Group Managing Director of Hazon Holdings and GDM Group as the keynote speaker. Other speakers include Joshua Chibueze, Co-founder and Chief…

Unilever Nigeria Plc has released its unaudited financial statement for the nine-month period ended 30 September 2026, recording continued growth in revenue and profitability, underpinned by strong brand fundamentals, disciplined operations and route to market execution. The Company recorded revenue of ₦184.0 billion, representing growth of 18% compared with ₦155.4 billion in the corresponding period of 2025. Gross profit increased by 34% to ₦85.5 billion from ₦63.9 billion in the prior-year period, with gross…

Corporate Communications, Public Affairs and Sustainability Lead at Nestlé Nigeria, Victoria Uwadoka is set to be inducted into the prestigious Brandcom Hall of Fame at the 2026 Brandcom Awards, in recognition of her outstanding contributions to public relations, corporate communications and the integrated marketing communications industry. The awards ceremony, scheduled for Saturday, October 24, at the Landmark Event Centre, Lagos, will follow the 2026 BrandComFest, which will bring together leading marketing…

A judge in New Mexico has ordered Meta to pay a whopping $25 billion for misleading the public about how it handled the personal data of Facebook users. Judge Francis Mathew of the First Judicial District Court in Santa Fe delivered the order on Wednesday, October 21. It follows a September jury verdict that found Meta committed 43.9 million violations of the state's Unfair Practices Act, a law that protects consumers from false and deceptive business practices, by making misleading statements. The judge found…

J.P. Morgan Chase & Co. has reportedly deposited N50 billion, about $38 million, with the Central Bank of Nigeria (CBN) as it seeks a licence for what is described as its first merchant bank in West Africa. The deposit was reported recently by an anonymous source who asked not to be named because the process is private. However, the deposit does not guarantee approval of the merchant banking licence, and neither J.P. Morgan nor the CBN have confirmed the payment. The stated amount is one of the capital…

From left: L-R: Hannat A. Mogaji (Digital Account Manager), Joan Ihebinike (Asst. Brand Manager, Skincare), Afoma Obiakor (Asst. Brand Manager, Fragrance), Shole Are (Trade Marketing Manager, Hair Harmony), Roseline Abaraonye (Marketing Director, Imperio International Limited), Esther Ahamba (Brand & Growth Manager, Hair Harmony), Onyemachi Samuel (Digital & Account Manager; Tag Deodorants, Genie Perfumes & Nurture) Ask a group of body-care fans what they want from a cream and the answer is usually two…

Seven-Up Bottling Company (SBC) has introduced yellow-capped bottles on some of its popular drinks, including Pepsi, Mirinda, 7UP, Teem and Supa Komando, in a teaser campaign, assuring the Nigerian consumers that the bright caps are genuine. The company said the caps are real, temporary packaging being used in selected regions for an upcoming initiative meant to excite consumers. A teaser campaign is a marketing method in which a company drops hints about a coming announcement to build public curiosity before…