BREAKING NEWS
- 2026 Pitcher Awards Postponed
- Breaking: X3M Ideas Makes History, Brings Home Nigeria’s First-Ever Cannes Lions Medal
- Publicis Groupe Africa Appoints Koo Govender As First Female CEO
- Influencers, Brands, Skitmakers, Others Now To Obtain Pre-exposure Approvals From ARCON Before Use On Social Media
- Just In: New Dawn For Advertising Regulation As Buhari Signs New ARCON Bill To Law
- Jandor Accuses JC Decaux, Afro Media, LASAA Of Aiding LASG In Electoral Misconduct
- Adenike Adebola Of Guinness Nigeria Makes IPA Effectiveness Awards 2022 Jury List
- Olubayo Adekanmbi Joins Airtel Africa UK Limited As Chief Strategy, Partnership And Sustainability Officer
- FIRS Partners NTA, FRCN, NOA To Enlighten Consumers On Tax Compliance
- Tayo Otubanjo Now Professor, Marketing, LBS
Coca-Cola has introduced football-shaped bottles as part of its build-up to the 2026 FIFA World Cup,!-->!-->!-->!-->!-->…
2026 World Cup Build- Up: Coca-Cola Introduces Football-Shaped Bottles
Coca-Cola has introduced football-shaped bottles as part of its build-up to the 2026 FIFA World Cup, transforming one of the world's most recognizable beverage packages into a collectible item for football fans.
The special bottles began appearing in stores in late May 2026, just weeks before the FIFA World Cup kicks off in June across the United States, Canada and Mexico. Unlike the company's traditional packaging, the new bottles are designed in the shape of a football and feature tournament-inspired graphics,!-->!-->!-->!-->!-->!-->!-->…
BBNaija Season 10 Reunion To Premiere June 8 With Ebuka Announced As Host
MultiChoice Nigeria, the organisers of Big Brother Naija, have confirmed that the Season 10 reunion will premiere on June 8, 2026, bringing all former housemates together for fresh confrontations, unresolved disputes and new revelations. Ebuka Obi-Uchendu returns as host to moderate discussions among the ex contestants.
According to the organisers, the programme will air Monday through Friday at 10:00 pm on Africa Magic Showcase and at 10:30 pm on Africa Magic Family for DSTV and GOTV subscribers. Promotional!-->!-->!-->!-->!-->!-->!-->…
Honeywell Flour Mills Hits N16.49bn Profit, Pays Dividend Of N159bn To Shareholders
Honeywell Flour Mills Plc has closed its 2026 financial year on a confident note, posting a profit after tax of N16.49 billion for the year ended 31 March 2026, a 13 per cent jump from the N14.59 billion recorded a year earlier. The company has also revealed that it will be rewarding shareholders with a dividend payout for the first time in two years.
The company proposed a dividend of 20 kobo per ordinary share, amounting to N1.59 billion in total distribution, a notable milestone given that no dividend was!-->!-->!-->!-->!-->!-->!-->…
PHD, digitXplus, All Seasons Zenith, Create Mozambique, Others Shine At Pitcher Awards 2026
Nigerian agencies delivered a commanding performance at the 2026 Pitcher Awards, with PHD Nigeria, digitXplus and All Seasons Zenith emerging among the standout winners as one of Africa's premier creative festival celebrated excellence in advertising, media and marketing communications across the continent.
The awards, announced during a live-streamed ceremony yesterday, recognised groundbreaking campaigns and agencies that have pushed the boundaries of creativity, effectiveness and cultural relevance. This year's!-->!-->!-->!-->!-->…
Arsenal FC’s Value Climbs To Around €5.3bn After Record Rise In Global Football Rankings Ahead Of Title Season
Arsenal Football Club has recorded one of the biggest valuation jumps in European football after the club’s market worth climbed over 23% to around €5.3 billion ahead of their long-awaited Premier League title triumph.
The new valuation, according to Forbes, Sportico and Football Benchmark estimates, places the North London side fifth among Europe’s most valuable football clubs, behind only a handful of continental heavyweights. The figure translates to roughly N7.84 trillion and reflects Arsenal’s growing!-->!-->!-->!-->!-->!-->!-->!-->!-->…
Meta Launches Subscription Plans For Instagram, Facebook, WhatsApp, Expands AI Offerings
Meta has announced the global rollout of new subscription plans for Instagram, Facebook, and WhatsApp as the company expands efforts to diversify its business beyond advertising revenue.
According to the networking giant, the move marks it doubling down on subscription offerings, with the tech giant also unveiling plans to test additional paid services for creators, businesses, and Meta AI users under a broader “Meta One” brand.
The new consumer-focused subscriptions include Instagram Plus and Facebook Plus,!-->!-->!-->!-->!-->!-->!-->!-->!-->…
YouTube New AI Labels Signal End Of Undetected AI Content
YouTube is tightening its grip on artificial intelligence-generated content with a new system that will automatically detect and label videos created or heavily altered using AI tools. The move comes amid growing global concern over deepfakes, misinformation and the rapid spread of AI-generated media online.
The Google-owned video platform announced that it has started deploying internal detection signals capable of identifying AI-generated or significantly manipulated videos, even when creators fail to disclose!-->!-->!-->!-->!-->!-->!-->…
Telcos To Roll Out Data Calculator To Curb Fast Data Consumption Complaints
Nigeria’s telecom operators are introducing new transparency tools aimed at addressing long-running complaints from subscribers who believe their mobile data disappears faster than expected.
The move follows years of consumer frustration over rapid data depletion, a problem that has repeatedly ranked among the most common complaints received by the Nigerian Communications Commission (NCC).
According to industry reports, mobile network operators are now considering the rollout of a “data calculator” system!-->!-->!-->!-->!-->!-->!-->!-->!-->!-->!-->…
Agency
PHD, digitXplus, All Seasons Zenith, Create Mozambique, Others Shine At Pitcher Awards 2026
Nigerian agencies delivered a commanding performance at the 2026 Pitcher Awards, with PHD Nigeria, digitXplus and All Seasons Zenith emerging among the standout winners as one of Africa's premier creative festival celebrated excellence in advertising, media and marketing communications across the continent.
The awards, announced during a!-->!-->!-->!-->!-->…
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Publicis Bets On AI Future With $2.2 Billion LiveRamp Deal
French advertising giant, Publicis Groupe, has announced its agreement to acquire U.S.-based data collaboration firm, LiveRamp, in an all-cash deal!-->!-->!-->!-->!-->…
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Elev8 Media Launches Fully Digital Outdoor Advertising…
ELEV8 MEDIA, one of Lagos’s foremost premium outdoor advertising companies, today announced the launch of its new digital platform at!-->!-->!-->!-->!-->…
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X3M Ideas Strengthens Senior Leadership Team With Two Strategic Appointments
...Ayoade Aderoju Named Brand & Strategy Director; Sola Mosuro Appointed Creative Director
X3M Ideas, one of Africa's leading full-service creative and advertising agencies, today announced the appointment of two senior leaders who will shape the next chapter of the agency's creative and strategic output.
Ayoade Aderoju joins as!-->!-->!-->!-->!-->!-->!-->!-->!-->…
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Why We Carried Out The Gen Z Drinking Study, Steve Babaeko…
Following the presentation by Ayoade Omolola, Strategy Lead at X3M Ideas of the agency’s groundbreaking Gen Z Drinking Report to stakeholders at the!-->!-->!-->!-->!-->…
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Why Are Gen Zs Not Drinking? X3M Intelligence Says That May…
The prevailing assumption that Nigeria’s Generation Z is turning away from alcohol has become one of the most discussed themes in contemporary consumer!-->!-->!-->!-->!-->…
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Magazines
Issue 113, Print Edition
Issue 112, Print Edition
Issue 111, Print Edition
Issue 110, Print Edition
Issue 109, Print Edition
Agency
PHD, digitXplus, All Seasons Zenith, Create Mozambique, Others Shine At Pitcher…
Nigerian agencies delivered a commanding performance at the 2026 Pitcher Awards, with PHD Nigeria, digitXplus!-->!-->!-->…
People
GBFoods Appoints Adedunmola Ezichi As Category Manager
GBFoods has announced the appointment of Adedunmola Ezichi as Category Manager, effective June 1, 2026,!-->!-->!-->!-->!-->…
Spotlight
From Detty December To AFRIMA: How Lagos Is Redefining Destination Branding With…
From Afrobeats to festivals, sports to December revelry, Lagos is showing African cities how to turn!-->!-->!-->!-->!-->…
Cover Story
I Want To Be Remembered As Someone Who Served With Unwavering Dedication -Steve…
If there is anything Steve Babaeko loathes with great passion, it is self-glorification. When he was!-->!-->!-->!-->!-->…


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