Brandcom - Linking the future

Devon King's has been a constant in Nigerian households for over five decades. Consistently showing up on breakfast tables, in family kitchens, at every meal that brought people together. Just like the women who run those same kitchens. Mothers who have shown up every single day, no thank-yous needed, no recognition required. This Mother's Day, Devon King's decided that kind of love deserved to be seen. They asked Nigerians to nominate their mothers and share the stories of the women who showed up for them…

In today’s business environment, reputational crises rarely begin with headlines. They start quietly through small, often overlooked signals that build over time. These signals may seem insignificant in isolation, but together they can point to deeper issues that, if ignored, may escalate into full-scale crises. For many organizations, the challenge is not the absence of warning signs, but the failure to recognise them for what they are. In an era of rapid information flow, increased regulatory scrutiny,…

Airtel Africa has notched a groundbreaking milestone, successfully testing SpaceX's Starlink Mobile direct-to-cell service in Kenya's remote dead zones, paving the way for seamless connectivity across its 14 markets, including Nigeria, starting 2026. The trials, conducted in areas bereft of traditional cell towers, proved flawless on standard 4G-compatible smartphones, enabling WhatsApp calls, Facebook Messenger, and Airtel app transactions via Starlink's constellation of 650 satellites. This leap builds on a…

The Public Relations Consultants Association of Nigeria (PRCAN) successfully hosted the maiden edition of its PRCAN Knowledge Hub on Tuesday, March 24, 2026, at the Lagos Marriott Hotel, Ikeja, drawing top government, regulatory, and corporate communicators to master AI-driven strategic communication. Themed “AI-Driven Strategic Communication: Mastering Algorithmic Disruption and Digital Volatility," the hybrid event equipped attendees with tools to transform digital chaos into competitive edge. The summit…

In this exclusive interview, Abayomi Ayoola, founder and Managing Director of Exposé Marketing Solutions speaks with Brand Communicator about the journey from banking hall to brand activations, why structure came before creativity at his agency, what global and indigenous brands can learn from each other, and why the transformation of experiential marketing is not a future trend but a present reality that demands immediate adaptation. Your career journey began right in a banking hall. At what moment did you…

International artificial intelligence (AI) research organization, OpenAI, has shut down its Sora video-generation tool, this brings an abrupt end to a planned $1 billion partnership with The Walt Disney Company. The move was confirmed recently in a post shared by the Sora team on its X handle, signaling the immediate discontinuation of the AI video project. According to reports from Reuters, both Disney and OpenAI had been collaborating on a Sora-related initiative and were caught off guard by the shutdown,…

One of the world’s leading technology companies, Meta Platforms Inc. has been ordered to pay $375 million after a jury found the tech giant violated consumer protection laws by misleading users about the safety of its platforms and failing to prevent child sexual exploitation. The verdict, delivered last Tuesday, marks the first time a jury has ruled against the company on claims of this nature. The case was filed by the New Mexico’s attorney general, Raúl Torrez, who accused Meta of falsely portraying…

The VP/Area Director Africa, International Advertising Association (IAA), Steve Babaeko, has issued a strong call to global audiences, agencies, brands and investors to rethink their approach to Africa, urging them to stop viewing the continent as a future opportunity and recognise it as a present-day strategic partner. The Visiting Fellow, Henley Business School, University of Reading (UK), said this at the launch of the new IAA programme, IAA Compass Africa, in his closing address on the topic “From History to…