Brandcom - Linking the future

The publisher of Brand Communicator and Co-convener of MarkHack, Joshua Ajayi, has said that Nigeria's marketing industry must move beyond conversations about artificial intelligence tools and begin to address their impact on culture, identity, and human experience. Speaking at the grand finale of MarkHack 5.0, Ajayi said the rapid adoption of AI across marketing, media and business requires industry leaders to focus not only on technological capabilities but also on how algorithms are shaping society and…

The President and Chairman of the Council of the National Institute of Marketing of Nigeria (NIMN), Dr. Bolajoko Bayo-Ajayi, has warned that growing dependence on artificial intelligence and automated technologies is contributing to declining consumer trust, challenging marketers to place human connection at the centre of innovation. Speaking at MarkHack 5.0, Nigeria's flagship marketing technology conference, Bayo-Ajayi said the rapid integration of AI into customer engagement, data analytics and personalised…

The African Public Relations Association (APRA) and the Namibian Press Agency (NAMPA) have signed a Memorandum of Understanding (MoU) to strengthen collaboration ahead of the 2026 Effective Communicators Conference (ECC) and Annual General Meeting holding in Namibia. The agreement formalises plans for both organisations to jointly host the continental event scheduled for July 14–17, 2026, in Swakopmund. The conference, themed “Communication Reconsidered: A Driving Force for Constant Progress,” is being organised…

The Lagos State Chapter of the Nigerian Institute of Public Relations (NIPR) has officially unveiled the 2026 edition of Lagos PRFest, a flagship event designed to celebrate excellence in public relations, promote professional development and reinforce the role of strategic communication in nation-building. The unveiling took place during the Chapter's Monthly Meeting/PR Clinic held on Thursday, June 4, 2026, at the Eko FM Multipurpose Hall, Agidingbi, Ikeja, Lagos. Speaking at the unveiling, the Chairman of…

Colgate-Palmolive has announced the elevation of senior executive Ram Raghavan to the role of Global Chief Marketing Officer, marking a significant leadership change within the global consumer goods company. The appointment places Raghavan in charge of the company’s worldwide marketing strategy across its portfolio of well-known brands, including Colgate oral care products, Palmolive personal care, Hill’s Pet Nutrition, and other global labels. Raghavan’s promotion is the latest step in a career that has…

The National Institute of Marketing of Nigeria (NIMN) is set to bring together marketers, business leaders, academics, and young professionals for its 2026 Annual Marketing Conference scheduled to hold in Port Harcourt, Rivers State. The three-day event will take place from June 18 to June 20, 2026, at Julirose Hotel & Suites. This year’s theme, “Community, Culture & Connection: Re-imagining the New Market,” is expected to guide discussions around how brands and marketers can better understand consumer…

Three listed companies under the Dangote Group have recorded a strong start to the year, posting a combined profit before tax of N456.68 billion in the first quarter of 2026. This represents a 52 percent increase compared to N300.61 billion recorded in the same period of 2025, according to financial results filed on the Nigerian Exchange (NGX) and reported by industry sources. The companies involved are Dangote Cement Plc, Dangote Sugar Refinery Plc, and NASCON Allied Industries Plc. Their performance reflects…

OpenAI's ChatGPT has become the fastest application in history to reach one billion monthly active users, marking a major milestone for artificial intelligence as it moves further into everyday life and work. According to estimates from market intelligence firm Sensor Tower, ChatGPT crossed the one-billion-user mark in May 2026, roughly three years after its launch. The achievement puts the AI chatbot ahead of some of the world's most widely used digital platforms, including Google Maps, TikTok, Instagram and…