BREAKING NEWS
- Breaking: X3M Ideas Makes History, Brings Home Nigeria’s First-Ever Cannes Lions Medal
- Publicis Groupe Africa Appoints Koo Govender As First Female CEO
- Influencers, Brands, Skitmakers, Others Now To Obtain Pre-exposure Approvals From ARCON Before Use On Social Media
- Just In: New Dawn For Advertising Regulation As Buhari Signs New ARCON Bill To Law
- Jandor Accuses JC Decaux, Afro Media, LASAA Of Aiding LASG In Electoral Misconduct
- Adenike Adebola Of Guinness Nigeria Makes IPA Effectiveness Awards 2022 Jury List
- Olubayo Adekanmbi Joins Airtel Africa UK Limited As Chief Strategy, Partnership And Sustainability Officer
- FIRS Partners NTA, FRCN, NOA To Enlighten Consumers On Tax Compliance
- Tayo Otubanjo Now Professor, Marketing, LBS
Cadbury Nigeria Plc has appointed Ayman Hussein F. Gaafar as its new managing director, effective May 15,!-->!-->!-->!-->!-->…
Ayman Gaafar Appointed Managing Director Of Cadbury Nigeria
Cadbury Nigeria Plc has appointed Ayman Hussein F. Gaafar as its new managing director, effective May 15, 2026. The company’s board of directors approved the appointment following a recommendation from its Governance and Risk Committee. Gaafar takes over from Folake Ogundipe, who has served as interim managing director since December 2025, steering the company through a transitional period.
Gaafar brings extensive experience from a career spanning some of the world's leading consumer goods companies, including!-->!-->!-->!-->!-->!-->!-->…
Exceptional Amazons Driving Brands- Olufunmilola Aluko: Brand Architect Putting Inclusion At The Heart Of Corporate Excellence
In Nigeria’s financial service Industry, where legacy institutions have long operated within rigid, male-dominated structures, Olufunmilola ‘Funmie’ Aluko has spent more than two decades doing something quite radical: building brands that listen. As the Chief Brand and Marketing Officer at Union Bank and, simultaneously, its Head of Customer Experience, she has made the case, in hard commercial terms, that inclusion is not a concession; it is a competitive advantage.
For twenty-four years, she has moved across!-->!-->!-->!-->!-->!-->!-->…
Guinness Nigeria Hosts Media, Highlights Growth, Governance, Business Transformation
Guinness Nigeria Plc has reaffirmed its commitment to sustainable growth, operational efficiency, and corporate transparency following a media engagement session held in Lagos, where the company provided deeper insight into its business performance, governance structure, and long-term strategic direction.
During the engagement, the company highlighted key milestones since the start of its strategic reset initiative, including stronger profitability, improved shareholder returns, and a more resilient balance!-->!-->!-->!-->!-->!-->!-->…
Rema, Tyla, Others To Headline FIFA World Cup 2026 Opening Ceremony
Nigerian Afrobeats star Rema, has been named among a group of global music stars confirmed to headline the opening ceremony of the 2026 FIFA World Cup in the United States.
The singer, whose full name is Divine Ikubor, will be at the stage at Los Angeles Stadium with South African artist Tyla, American rapper Future, pop singer Katy Perry, Colombian singer Shakira, Brazilian singer Anitta and BLACKPINK member LISA. FIFA recently announced the lineup in a statement posted on its official channels.
The football!-->!-->!-->!-->!-->!-->!-->!-->!-->…
Exceptional Amazons Driving Brands- Redefining Tech Business With Excellent Frontrunners
For Interswitch Group, gender inclusion is a deliberate strategy that fuels growth, drives innovation, and positions the company as a leader in Africa's technology landscape. The brand has built an ecosystem where women do not just participate but lead, influence, and shape outcomes across functions that matter to the business and society. And it does this not by accident, but through intentional structure: mentorship programmes that connect women with experienced advocates, leadership development workshops that!-->!-->!-->!-->!-->…
Exceptional Amazons Driving Brands- Spotlighting Golden Penny’s Outstanding Brand Custodians
For Flour Mills of Nigeria (FMN), gender inclusion has always been a business imperative, never a corporate luxury. The food manufacturing company has remained a consistent force, shaping the future of women. Through its groundbreaking brands and a deeply embedded culture of empowerment, FMN’s marketing and communications team is not just a passionate group driving their beloved brands to Nigerian kitchens but a formidable and intentional community of women reshaping what a great future looks like in Nigeria's FMCG!-->!-->!-->!-->!-->…
Dangote Cement Set For London Stocks Listing
Dangote Cement is targeting a September London Stock Exchange listing, reviving a plan that stalled eight years ago and setting up what could be the most consequential year in the history of the conglomerate's relationship with global capital markets. The cement giant intends to sell about 10% of its shares to outside investors as part of the secondary listing in the United Kingdom.
This marks a major comeback. Dangote first attempted to list the cement business in London in 2018, appointing prominent independent!-->!-->!-->!-->!-->!-->!-->…
Building A PR Firm Is A Marathon, Not A Sprint, Hassan Abdul Challenges Practitioners On Business Ownership
Lead Consultant/CEO of Drawbridge CM Limited and General Secretary of PRCAN, Hassan Abdul, has told communications practitioners that building a public relations (PR) firm is a marathon, not a sprint, noting that too many communications professionals are brilliant at PR but quietly failing as business owners.
He made this call at the just-concluded Nigerian Institute of Public Relations (NIPR), Lagos State Chapter, monthly meeting and PR Clinic (May edition). He challenged practitioners to transition from!-->!-->!-->!-->!-->!-->!-->…
Agency
Why We Carried Out The Gen Z Drinking Study, Steve Babaeko Reveals
Following the presentation by Ayoade Omolola, Strategy Lead at X3M Ideas of the agency’s groundbreaking Gen Z Drinking Report to stakeholders at the Lagos Marriott Hotel Ikeja last Friday, attention shifted from the data itself to why X3M Ideas decided to undertake such an ambitious consumer intelligence study in the first place.
The!-->!-->!-->!-->!-->!-->!-->…
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Why Are Gen Zs Not Drinking? X3M Intelligence Says That May…
The prevailing assumption that Nigeria’s Generation Z is turning away from alcohol has become one of the most discussed themes in contemporary consumer!-->!-->!-->!-->!-->…
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Omnicom Consolidates 180 & adam&eveDDB New York…
Omnicom Group is merging 180 and adam&eveDDB New York, two of its creative agencies, into a new entity called Lola USA. The move!-->!-->!-->!-->!-->!-->!-->…
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P+ Beats Three Agencies To Win NSIA Media Intelligence Business
P+ Measurement Services Limited (P+) has won the media monitoring and intelligence business for the Nigeria Sovereign Investment Authority (NSIA) following a competitive and rigorous pitch process involving four agencies.
The selection process assessed strategic thinking, execution capability, and the ability to deliver timely,!-->!-->!-->!-->!-->!-->!-->…
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Beyond Digital: Why Nigerian Banks & Corporates Still…
P+ Measurement Services, Nigeria’s leading independent media intelligence consultancy, has released its Q1 2026 Print Media Advertising!-->!-->!-->!-->!-->…
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Nigeria’s X3M Ideas Breaks Into Global Top 5 In World…
…As Lagos-based independent agency places 4th among 674 global agencies in the ACT Good Report 2026
The Nigerian advertising industry has reason!-->!-->!-->!-->!-->!-->!-->!-->!-->…
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Magazines
Issue 113, Print Edition
Issue 112, Print Edition
Issue 111, Print Edition
Issue 110, Print Edition
Issue 109, Print Edition
Agency
Why We Carried Out The Gen Z Drinking Study, Steve Babaeko Reveals
Following the presentation by Ayoade Omolola, Strategy Lead at X3M Ideas of the agency’s groundbreaking!-->!-->!-->!-->!-->…
People
Ayman Gaafar Appointed Managing Director Of Cadbury Nigeria
Cadbury Nigeria Plc has appointed Ayman Hussein F. Gaafar as its new managing director, effective May 15,!-->!-->!-->!-->!-->…
Spotlight
From Detty December To AFRIMA: How Lagos Is Redefining Destination Branding With…
From Afrobeats to festivals, sports to December revelry, Lagos is showing African cities how to turn!-->!-->!-->!-->!-->…
Cover Story
I Want To Be Remembered As Someone Who Served With Unwavering Dedication -Steve…
If there is anything Steve Babaeko loathes with great passion, it is self-glorification. When he was!-->!-->!-->!-->!-->…


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