BREAKING NEWS
- FPL Media Appoints Oluwatobi Dada As Chief Marketing Officer To Drive Strategic Growth And Innovation
- Tony Elumelu To Step Down As UBA Chairman, Emmanuel Nnorom Named Successor
- 2026 Pitcher Awards Postponed
- Breaking: X3M Ideas Makes History, Brings Home Nigeria’s First-Ever Cannes Lions Medal
- Publicis Groupe Africa Appoints Koo Govender As First Female CEO
- Influencers, Brands, Skitmakers, Others Now To Obtain Pre-exposure Approvals From ARCON Before Use On Social Media
- Just In: New Dawn For Advertising Regulation As Buhari Signs New ARCON Bill To Law
- Jandor Accuses JC Decaux, Afro Media, LASAA Of Aiding LASG In Electoral Misconduct
- Adenike Adebola Of Guinness Nigeria Makes IPA Effectiveness Awards 2022 Jury List
- Olubayo Adekanmbi Joins Airtel Africa UK Limited As Chief Strategy, Partnership And Sustainability Officer
Halfway through 2026, Ogilvy and WPP are holding on to the number one spots in The Drum's World Creative!-->!-->!-->!-->!-->…
Beyond The Podcast: How Ezinne Akudo Is Building A Purpose-Driven Media Brand
Entrepreneur, lawyer and 38th Miss Nigeria, Ezinne Akudo, is building more than a podcast. With the launch of Season 2 of Beyond with Ezinne, she is steadily creating a purpose-driven media brand anchored on authentic storytelling, meaningful conversations and community. At a time when audiences increasingly value trust over reach, the platform offers a compelling example of how creators are using owned media to build influence, deepen engagement and create long-term brand equity.
The launch event, themed!-->!-->!-->!-->!-->!-->!-->…
Meta Brings Back Facial Recognition For New Free “Facebook Verified” Badge
Meta has launched a free verification badge for Facebook that uses facial recognition to confirm a real person is behind a profile, reviving technology the company shut down in 2021 over privacy concerns.
Meta announced "Facebook Verified" recently, describing it as a response to a rise in AI-generated profiles, content and messages on the platform. To qualify, users must be 18 or older, in good standing with Facebook's Community Standards, and record a short video selfie that the system checks against their!-->!-->!-->!-->!-->!-->!-->…
HBM Nigeria Delivers Strong H1 2026 Performance: Revenue Up 31%, Profit After Tax Up 57% As Volume & Operating Efficiency Improve
HBM Nigeria Plc, formerly Lafarge Africa Plc, a leading provider of innovative building solutions and manufacturer of a wide range of cement, ready mix, mortar and Plaster of Paris brands has declared a Profit After Tax (PAT) of N208billion representing a 57% growth for the first half of 2026. Net sales grew by 31% in H1 2026, driven by an 11% volume growth, enhanced operational stability and improvement in distribution efficiency. Operating profit during the period grew by 51% to close at N291billion and was!-->!-->!-->!-->!-->…
Golden Penny Food Festival Deepens Brand Love, Excites Consumers At Owerri Mammoth Carnival
Golden Penny Food Fest and Semovita Soup Festival combine for a family-style consumer takeover in Imo State, reiterating Flour Mills of Nigeria's South-East growth strategy
The self-styled "Heartland of the Eastland" got a taste of Lagos-grade brand engagement on Saturday, July 19, 2026, when Golden Penny Foods, the flagship consumer brand of Flour Mills of Nigeria (FMN) Plc, brought its twin marquee consumer events, the Golden Penny Food Fest and the Golden Penny Semovita Soup Festival to the grounds of NTA!-->!-->!-->!-->!-->!-->!-->…
FirstHoldCo To Deploy Fresh Capital For Overseas Expansion, New Business Lines
FirstHoldCoPlc says it will channel part of its next capital raise into expanding into new markets outside Nigeria and acquiring new business lines, as the financial holding company moves into the closing stages of its recapitalisation drive.
Group managing director Wale Oyedeji disclosed the plan during the company's half-year 2026 earnings recently, saying the additional capital expected in the second half of the year would go beyond meeting regulatory thresholds to fund entry into new markets and ventures!-->!-->!-->!-->!-->!-->!-->…
Airtel Nigeria Renews 10 Year Spectrum Licence To Expand Broadband Coverage
Airtel Nigeria has secured a fresh 10 year renewal of its spectrum licence from the Nigerian Communications Commission, giving the telecommunications company the approval to continue using key radio frequencies needed to deliver voice and internet services across the country.
Spectrum refers to the radio frequencies mobile network operators use to provide phone calls, text messages and internet services. Without these licences, telecom companies cannot operate their mobile networks
Reacting to the development,!-->!-->!-->!-->!-->!-->!-->!-->!-->…
AAAN Ratifies Lanre Adisa’s Executive Committee As Seyi Layade, Ayoade Aderoju Join Team
Members of the Association of Advertising Agencies of Nigeria (AAAN) have ratified the Executive Committee led by President Lanre Adisa for another term, while electing Seyi Layade and Ayoade Aderoju as new members of the leadership team during the association's 53rd Annual General Meeting (AGM) and Congress.
The election, which took place recently at the Providence Hotel, Ikeja GRA, Lagos, reaffirmed members' confidence in the current leadership as the association continues to pursue initiatives to strengthen!-->!-->!-->!-->!-->!-->!-->…
Apple Regains Top Position As World’s Most Valuable Company, Surpassing Nvidia
Apple has reclaimed its position as the world's most valuable publicly traded company after its shares climbed more than 1% last Monday, lifting its market capitalisation to approximately $4.94 trillion. The gain pushed the iPhone maker ahead of Nvidia, whose market value stood at $4.83 trillion.
The milestone caps a strong year for Apple, with its stock rising more than 22% since January, making it the best-performing member of the "Magnificent Seven" group of mega-cap technology companies.
Apple's resurgence!-->!-->!-->!-->!-->!-->!-->!-->!-->…
Agency
Ogilvy, WPP Top Latest World Creative Rankings
Halfway through 2026, Ogilvy and WPP are holding on to the number one spots in The Drum's World Creative Rankings. But things are moving fast just below them, and two names in particular, Leo Constellation and LePub, are climbing the charts quickly.
The mid-year's updated stands this week as part of its mid year check in, following the!-->!-->!-->!-->!-->!-->!-->…
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X3M Ideas Partners UNILAG PRAD Club To Support Emerging…
X3M Ideas, the Lagos-headquartered independent creative agency with operations across Africa and beyond, has partnered with the University of Lagos Public!-->!-->!-->…
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Dr Tayo Oyedeji Takes Over As Chief Executive Officer Of…
One of Africa’s most accomplished advertising and media leaders, with nearly three decades of experience across Africa, North America, and Europe, Dr!-->!-->!-->!-->!-->…
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Dentsu, Meta Partner To Scale Influencer Marketing With AI
Dentsu has teamed up with Meta to help brands manage influencer marketing at scale, as marketers increasingly shift from working with a handful of creators to orchestrating campaigns involving hundreds or even thousands of influencers.
According to Digiday, the partnership addresses one of the creator economy’s biggest challenges:!-->!-->!-->!-->!-->!-->!-->…
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FPL Media Appoints Oluwatobi Dada As Chief Marketing Officer…
In a bid to strengthen its leadership team and improve organizational efficiency, leading OOH organization, FPL Media, recently announced the!-->!-->!-->!-->!-->…
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WPP Media Wins L’Oréal’s $190 Million Media &…
WPP Media has successfully won L’Oréal Australia & New Zealand’s $190 Million media planning, buying, advocacy and influence account, securing a!-->!-->!-->!-->!-->…
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Magazines
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Agency
Ogilvy, WPP Top Latest World Creative Rankings
Halfway through 2026, Ogilvy and WPP are holding on to the number one spots in The Drum's World Creative!-->!-->!-->!-->!-->…
People
Nigerian Breweries Names Nkechi Runsewe New HR Director, Effective August 1
Nigerian Breweries Plc has appointed Nkechi Runsewe as its new Human Resources Director, effective August!-->!-->!-->!-->!-->…
Spotlight
From Detty December To AFRIMA: How Lagos Is Redefining Destination Branding With…
From Afrobeats to festivals, sports to December revelry, Lagos is showing African cities how to turn!-->!-->!-->!-->!-->…
Cover Story
I Want To Be Remembered As Someone Who Served With Unwavering Dedication -Steve…
If there is anything Steve Babaeko loathes with great passion, it is self-glorification. When he was!-->!-->!-->!-->!-->…


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