Brandcom - Linking the future

Airtel Nigeria has secured a fresh 10 year renewal of its spectrum licence from the Nigerian Communications Commission, giving the telecommunications company the approval to continue using key radio frequencies needed to deliver voice and internet services across the country. Spectrum refers to the radio frequencies mobile network operators use to provide phone calls, text messages and internet services. Without these licences, telecom companies cannot operate their mobile networks Reacting to the development,…

Members of the Association of Advertising Agencies of Nigeria (AAAN) have ratified the Executive Committee led by President Lanre Adisa for another term, while electing Seyi Layade and Ayoade Aderoju as new members of the leadership team during the association's 53rd Annual General Meeting (AGM) and Congress. The election, which took place recently at the Providence Hotel, Ikeja GRA, Lagos, reaffirmed members' confidence in the current leadership as the association continues to pursue initiatives to strengthen…

Apple has reclaimed its position as the world's most valuable publicly traded company after its shares climbed more than 1% last Monday, lifting its market capitalisation to approximately $4.94 trillion. The gain pushed the iPhone maker ahead of Nvidia, whose market value stood at $4.83 trillion. The milestone caps a strong year for Apple, with its stock rising more than 22% since January, making it the best-performing member of the "Magnificent Seven" group of mega-cap technology companies. Apple's resurgence…

While Everyone Else Watched The Football, Brila Media’s team focused on the everything behind the scenes; from the fan festivals, boardrooms, halftime stages, and hospitality suites all in a bid to ensure that Africa is better armed with information for the next worldcup. That’s the gap Brila exists to close. And with its new World cup Special Report 2026, the team has done it again only sharper. The team that called it right the first time When Brila’s Intelligence Unit released Nigeria’s sports marketing…

The President of the Association of Advertising Agencies of Nigeria (AAAN), Lanre Adisa, has warned that the greatest threat facing advertising agencies is no longer losing pitches to competitors but becoming irrelevant in an era of artificial intelligence (AI), rapid technological disruption and changing consumer behaviour. Adisa gave the charge while delivering his welcome address at the 53rd Annual General Meeting (AGM) and Conference of the association held at Providence Hotel, Ikeja GRA, Lagos, where he…

Meta-owned Facebook has launched a dedicated mobile application for its most active Marketplace sellers, alongside a free identity verification system, as the social media giant pushes to build more specialised, single-purpose experiences within its ecosystem. The new app, called Seller, gives users who list and sell items frequently on Facebook Marketplace a separate space to manage listings, message buyers, and track how their items are performing, rather than doing so within the main Facebook app. The company…

Nigeria may not have qualified for the 2026 FIFA World Cup, but that disadvantage did not stop some savvy brands from using the global platform to make strong impressions. While Spain celebrated on the pitch with the trophy, fashion brands in Nigeria and other parts of the world created their own winning moments by turning the global event into a winning runway. The tournament was a celebration of culture, entertainment, and fashion. Social media buzzed with conversations about jerseys, celebrity outfits, and fan…

BUA Cement Plc has posted one of its strongest half-year performances on record, with pre-tax profit surging 79 percent to ₦384.44 billion in the first six months of 2026, up from ₦214.80 billion in the same period last year. The company's unaudited results, released this week, showed profit after tax climbing 79.6 percent to ₦324.88 billion, while earnings per share nearly doubled to ₦9.59 from ₦5.34 in H1 2025. Revenue grew 25.6 percent year-on-year to ₦728.93 billion, driven largely by expansion in the…