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WhatsApp To Offer Number-Free Chats, Starts Username Reservations
WhatsApp has begun letting users reserve usernames as it prepares for a major privacy update that will allow people to chat without sharing their phone numbers. The feature is rolling out gradually, and users will get a…
Tolaram Group Splashes Students With Employment, Cash Prizes At NIMN Port Harcourt AGM Competition
As part of its commitment to nurturing young marketing talent in Nigeria, Tolaram Group has rewarded students with cash prizes and an employment opportunity to the winner of the 2026 NIMN Market-Ready Marketer Competition, held…
Lafarge Unveils New Corporate Identity, Changes Name To HBM Nigeria Plc, Reinforces Commitment To…
A new chapter has begun for Lafarge Africa Plc as the company officially unveiled its new corporate identity and name — HBM Nigeria Plc. The transition marks a significant milestone in the company’s transformation journey and…
DStv Stream To Be Pre-Loaded On New Samsung TVs In Nigeria
Following an expanded partnership between CANAL+ and Samsung Electronics, the DStv Stream app will now be pre-installed on new Samsung Smart TVs sold in Nigeria and 17 other African countries.
The agreement covers English and…
Meta Releases Subscription Packages For Whatsapp, Facebook, Instagram
Meta has officially launched paid subscription plans for WhatsApp, Facebook, and Instagram globally, marking the social media giant's boldest move yet into consumer subscriptions, and Nigerian users are already seeing the plans…
Why KFC Is Betting On A Global Rebrand To Win A New Generation Of Consumers
Global quick-service restaurant giant KFC has unveiled an extensive worldwide rebranding initiative aimed at modernising the nearly century-old brand and strengthening its appeal among younger consumers in an increasingly…
Meta’s Threads Hits 500 Million Monthly Users, Introduces New Community Features
Meta has announced that its social media platform, Threads, has surpassed 500 million monthly active users, marking a significant milestone in the app’s growth.
The company, which made the announcement recently, said the achievement…
Meta AI Mode Shifts Focus From Algorithmic Links To Authentic Users’ Opinions
Meta has just flipped the script entirely with a new feature called "AI Mode" that skips the usual list of search results and instead gives you a straight answer pulled from what real people are actually saying across the platform.…
Airtel Africa Powers Greener Future, Cuts Diesel Use By 9.1 Million Litres Through Major Energy…
Airtel Africa has recorded a major sustainability milestone, cutting diesel consumption by approximately 9.1 million litres while converting more than 950 network sites from off-grid power sources to grid electricity as part of its…
Beyond Sponsorship: How Power Oil Is Building A Participation Ecosystem Through MasterChef Nigeria
Most sponsorships still operate on an awareness model.
Brands secure visibility. Audiences consume content. Engagement ends there.
But consumer behaviour has evolved.
Today's audiences increasingly expect…