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Publicis To Acquire 160over90 Sports Marketing Agency From WME
In a major global move, Publicis Groupe has agreed to acquire sports marketing and creative agency 160over90 from WME Group.
Publicis is acquiring the agency in full for an undisclosed amount, with the deal subject to regulatory…
Crisis Signals Every Business Should Watch: Preparing Before It Hits
In today’s business environment, reputational crises rarely begin with headlines. They start quietly through small, often overlooked signals that build over time. These signals may seem insignificant in isolation, but…
Indigo Wins SABRE Africa Award for ‘Women on Wheels’ Campaign
Integrated Indigo Limited has secured another continental recognition, winning at the 2026 Superior Achievement in Branding, Reputation and Engagement (SABRE) Awards held in South Africa.
The marketing communications consultancy…
Chain Reactions Africa Wins Three Awards At SABRE Africa 2026
One of Nigeria's leading public relations and reputation management consultancies, Chain Reactions Africa, has emerged as one of the standout agencies at the SABRE Awards Africa 2026, clinching three awards across key categories…
RedWolf Named Best Agency Workplace In Nigeria
The RedWolf Company, a digital-first agency in Nigeria, has been named the Best Agency Workplace in Nigeria by Agency Workplaces, a global organisation that recognises workplace culture in the marketing communications industry.
The…
Elevate 28: WPP Unveils Ambitious Multi-Year Integration Plan
Worldwide creative services and advertising holding group, WPP (Worldwide Partnerships Plus) has unveiled an ambitious multi-year restructuring plan branded “Elevate 28,” positioning the group to transition into a single,…
Omnicom Reports PR Business Plunge In First Results Since IPG Deal
U.S. advertising holding company Omnicom Group has reported a fourth-quarter loss of about $941m within its public relations business, marking the company’s first financial update since completing its roughly $25 billion…
X3M Ideas Ranks First In Nigeria, 7th In Africa In Latest Loeries Rankings
Barely months after industry peers and stakeholders at the 2025 Lagos Advertising & Ideas Festival (LAIF) Awards crowned X3M Ideas as Nigeria's most creative advertising agency, the Loeries, one of Africa's foremost platforms…
Algorithm Media Marks A Decade At The Top Of Nigeria’s Media Landscape, Signals Expansion At Lagos…
WPP affiliate celebrates ten years of survival through two recessions and a pandemic; Seni Adetu declares the agency now ranks among Nigeria’s top three. Keynote speaker Tom Ilube CBE argues AI will define the next decade.
Algorithm…
Algorithm Media @10: We’ve Built A Family Of ‘Citizens’ —Seni Adetu
As Algorithm Media marks its 10th anniversary, Group CEO of First Primus, Seni Adetu, reveals the company’s unique approach to welfare and corporate governance, where employees don’t just belong but feel like true citizens of a…