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Elev8 Media Relaunches Flagship CMS Marina Billboard As “King Of Marina 2.0”
New LED display upgrades the company’s first-ever site, on one of Lagos Island’s busiest commercial corridors
Elev8 Media Advertising Limited has completed a full display upgrade of King of Marina, the CMS Marina billboard that!-->!-->!-->!-->!-->!-->!-->…
Integrated Indigo Bags Agency Of The Year At 2026 National Spokespersons Awards
Integrated Indigo Limited, a full-service marketing communications consultancy firm, has bagged Agency of the Year at the 2026 National Spokespersons Awards. The event, organised by Image Merchants Promotion Limited (IMPR),!-->!-->!-->!-->!-->…
How Luova Group’s Tosin Obembe Is Building Integrated Marketing Communications & Creative…
In an era where Africa’s creative economy is increasingly commanding global attention, a new generation of entrepreneurs is emerging; individuals who understand that creativity is not confined to entertainment or artistic!-->!-->!-->!-->!-->…
Why Dochase’s Chibuike Goodnews Took Africa’s AdTech Story to Shanghai
For years, browser gaming has largely been viewed as an entertainment product. Chibuike Goodnews believes it is becoming something much bigger. It is emerging as one of the next frontiers for digital advertising across Africa.
That!-->!-->!-->!-->!-->…
How H5 Gaming Is Opening a New Frontier for African Advertisers, Nigeria’s Chibuike Goodnews…
Gaming is no longer just an entertainment channel but one of the most valuable digital environments for brands seeking meaningful consumer engagement.
That was one of the key messages shared by Chibuike Goodnews, Founder of Dochase!-->!-->!-->!-->!-->…
Why Distribution, Not AI, May Decide The Future Of Digital Advertising, Nigeria’s Goodness…
Artificial intelligence has dominated conversations about the future of advertising over the past two years. From campaign automation to creative generation and audience targeting, .AI has become the industry's defining conversation.!-->!-->!-->…
Meet the New LAIF Board
The Lagos Advertising and Ideas Festival (LAIF) has unveiled a new Board to lead the festival into its next phase, bringing together experienced professionals from advertising agencies, brand organisations and the broader marketing!-->!-->!-->…
LAIF Holds Nov 27-28, Unfolds New Board, Plans To Celebrate 21 Years Of Creativity
The Lagos Advertising and Ideas Festival (LAIF) has announced November 27 and 28, 2026, as the dates for this year’s Awards, as preparations are in top gear to mark 21 years of celebrating creativity in Nigeria's advertising and!-->!-->!-->…
Ogilvy, WPP Top Latest World Creative Rankings
Halfway through 2026, Ogilvy and WPP are holding on to the number one spots in The Drum's World Creative Rankings. But things are moving fast just below them, and two names in particular, Leo Constellation and LePub, are climbing!-->!-->!-->!-->!-->…
X3M Ideas Partners UNILAG PRAD Club To Support Emerging Communications TalentLagos, Nigeria
X3M Ideas, the Lagos-headquartered independent creative agency with operations across Africa and beyond, has partnered with the University of Lagos Public Relations and Advertising (PRAD) Club for PRADWAVE 5.0, the club's flagship!-->!-->!-->…


