Toluwani Oladokun

Nigerian Afrobeats superstar Davido has been confirmed as one of the headline performers at the official countdown concert for the 2026 FIFA World Cup, further cementing his position as one of Africa's most influential global music…

For Interswitch Group, gender inclusion is a deliberate strategy that fuels growth, drives innovation, and positions the company as a leader in Africa's technology landscape. The brand has built an ecosystem where women do not just…

Airtel Africa Foundation is advancing its gender inclusion and enterprise support efforts through the “Empower Her” initiative, targeting women operating within Nigeria’s small and medium enterprises (SMEs) segment. Delivered…

Aliko Dangote, CEO of the Dangote Group, has been named one of TIME Magazine’s 100 Most Influential People in the World for the 2026 edition, cementing his status as Africa’s foremost industrialist and a major player on the global…

To understand modern advertising, it is important to understand how it evolved. Advertising did not always look the way it does today. The emotionally rich brand narratives we see in contemporary campaigns are the result of decades of…

The Nigerian Institute of Public Relations has unveiled Brylyne Chitsunge, Pan-African Parliament Ambassador for Food Security and Chief Executive Officer of Elpasso Farms, South Africa, as the keynote speaker for the 2026 Nigerian…

The Nigerian Institute of Public Relations, Lagos State Chapter, has called on its members to intensify preparations ahead of the 2026 Nigerian Public Relations Week, scheduled to begin on April 19 in Kaduna State. The chairman of…

Unilever has expanded its global network of influencers and brand advocates from about 10,000 to nearly 300,000 within two years, underscoring its growing focus on peer-driven marketing and social-first engagement. CEO Fernando…

The Coca-Cola Company has launched “Uncanned Emotions,” its second global brand film in the lead-up to the FIFA World Cup 2026. The campaign was created by WPP OpenX, led by Ogilvy, with support from WPP Production and WPP…

Omnicom Group has secured IBM’s global media mandate following a competitive review, marking a significant shift in the brand’s agency structure. The win comes after a final pitch battle with Publicis Groupe, positioning Omnicom at…