Toluwani Oladokun

As the FIFA World Cup heads towards its conclusion, another contest is unfolding beyond the regular 90 minutes of play. While players compete for football's biggest prize, global sportswear giants Adidas and Nike are locked in a fierce…

Every organisation encounters challenges. Sometimes the challenges are so fundamental that they prompt difficult questions: How did we get here? What went wrong? Who did what, when, why and how? What happens next? In the midst of…

For the fourth consecutive year, Joshua Ajayi, Chief Executive Officer of Awesome Communications and Publisher of Nigeria’s leading multi-award-winning brands, marketing and sustainability publication, Brand Communicator, has been…

…Set To Join the Noodles Fray, Complete Edible Oils Investment, Others BUA Foods Plc has set out an ambitious new phase of growth anchored on major capacity expansion, entry into new product categories and a commitment to becoming…

YouTube generated more than US$40 billion in advertising revenue in 2025, reinforcing its position as one of the world's largest digital advertising platforms. However, new research shows that the platform's ad revenue growth is…

Every year, World PR Day offers an opportunity to reflect on how the public relations profession continues to evolve. This year's theme, "The Golden Age of Strategic PR," is more than just a celebration of the industry; it is a…

The Organising Committee of the National Advertising Conference has announced Tolaram Group Nigeria as a lead sponsor for the 2026 edition of the conference, while calling on more organisations to partner with what it describes as one…

After more than two decades in Marketing, Corporate Communications, Brand Management, and Public Relations, one lesson has remained constant: people will always shape reputation before campaigns do. What has changed, however, is the…

Chairman of MTN Foundation, Mrs. Mosun Belo-Olusoga, has challenged governments, businesses, financial institutions and policymakers across Africa to move beyond treating Environmental, Social and Governance (ESG) as a compliance…

When heavy floods swept through parts of Lagos and other coastal cities in West Africa this year, they did more than disrupt transportation and destroy homes. They reinforced what climate scientists and policymakers have warned for…