First Katalyst Marketing @10

Marketing and marketing communications experts have urged marketers to rethink and put the customer at the centre of their strategy, and think beyond the four Ps of marketing if they want to remain relevant. They made…

L-R: Ganiu Sanni, Associate Director; Soji Odedina, Managing Director; and Agnes Ailuelohia, Chief Operating Officer; all from First Katalyst Marketing Limited, at the press conference to announce it's 10th anniversary and the unveiling…

L-R: Ganiu Sanni, Associate Director; Soji Odedina, Managing Director; and Agnes Ailuelohia, Chief Operating Officer; all from First Katalyst Marketing Limited, at the press conference to announce it's 10th anniversary and the unveiling…