WARC Awards

The WARC Awards for Effectiveness 2024, in association with Lions, a leading International Festival of Creativity, has opened entries as well as introduced a new category for the 2024 edition of the awards. According to the…

Fred Akinmuyisitan, Head of Portfolio Strategy, CMI and Marketing Capabilities, Nigerian Breweries Plc (Heineken Nigeria) and Deepankar Rustagi, CEO, OmniRetail Technology Limited, Nigeria as well as 22 other industry experts…

A campaign created by FP7/CAIRO for soft drinks brand Coca-Cola around the African Cup of Nations has won the Grand Prix in the Effective Content Strategy category in the 2018 WARC Awards. This category rewards branded content…