One of Nigeria’s foremost Out-of-Home (OOH) advertising powerhouses, Elev8media has yet again launched another billboard site, Lekki Gateway.
Located at the first gate entrance of Lekki Phase 1, the exquisite portrait billboard leads to the eyes and hearts of over 500,000 daily commuters of Lekki Phase 1 residents and visitors alike.
Speaking on the launch of the billboard site and the rationale behind it despite the challenges of the times, Funmilade Alalade, Chief Executive Officer, Elev8media Advertising Ltd. explained that the launch of Lekki Gateway is a product of the relentlessness of the agency.
He said, “The beauty of facing challenges is in how much growth we’re able to attain as a result of our consistency and relentless spirit as an organization. Although the concept of growth is relative, it is highly dependent on the state of our mind.
“In growth, we learn to make smarter choices. We ultimately learn that the best way to stay ahead is not always by worrying about the next event, but by setting goals and positioning oneself for the right opportunity to capture the heart of your target audience.”
He added that the idea behind the name for the static billboard is captured in the essence of what Elev8media set out to do: “To capture the heart of your target audience, you have to go through a gate – the mind, a very powerful asset. The mind is the gateway to our hearts, the key decision-maker, and the master influencer of all thoughts, emotions, and actions.
“Just as our heart determines how we function; our mind determines our next course of action. With the right mindset growth is inevitable.” It is in that vein, he declared, “Elev8 Media bring to you a strategically positioned billboard – ‘The LEKKI GATEWAY.’”
Elev8media was founded in 2016 and its core business is OOH advertising. With a mission to provide clients with effective and efficient medium of advertising that best target its clients’ audience. Its client base is made up of Large, medium and small-scale businesses (Publicly quoted and Limited liability Companies) located in Lagos State.
The company also has combined strategic depth of a multi-national agency, marketing & sales experience cutting across Telecom, Manufacturing, Automobile, Oil & Gas & Government and is currently servicing major sectors of the economy, from Financial Institution to Manufacturing and many more. It majors in Experiential Marketing, Sales Promotion, Product Sampling, Field Marketing & Merchandizing, product launch and Direct Marketing operations.