The Loeries, a non-profit organization, and organizer of the popular brand communications awards across Africa and the Middle East has announced that it will be live in Cape Town this October but at a different venue with a sea view.
The announcement was made by Loeries CEO, Preetesh Sewraj at a brunch with industry friends at Rockets in Bryanston that “Loeries will be a new experience this year, so start preparing.”
He added that following his recent visits to Turkey and countries in the Middle East, representatives from these countries would be present at this year’s awards event which will run from 5 to 7 October.
Taking to its Twitter page, it stated that the closing date for the entries this year was extended from the beginning of the month to the 15 of June. “We’ve heard your cries and we know a little extra time can make a big difference. This is why we are extending the entry deadline to the 15th of June 2022.”
However, Judging will also be live as it will take place at a venue in the Mother City and the awards are internationally recognised and included in the Warc Report.
Loeries is Africa and the Middle East’s premier award that has been recognising, rewarding inspiring, and fostering creative excellence in the advertising and brand communication industry and also rewarding creativity for over 40 years.
The Loeries is the only award endorsed by the Association for Communication and Advertising (ACA), the Brand Council South Africa (BCSA), the Creative Circle (CC), the Commercial Producers Association (CPA), IAB South Africa, the Exhibition Association of Southern Africa (EXSA), the South African Institute of Architects (SAIA) and the South African Institute of the Interior Design Professions (IIUIDC).