The Coca-Cola system in Nigeria supported more than 160,000 jobs in 2024, nearly 3,000 of them direct, and added $1 billion in value to the economy, a new independent study has found.
The study was carried out by Steward Redqueen, a global consulting firm, and its results were announced following the 75th anniversary gala of the Coca-Cola system, held in Abuja.
According to the findings, about 157,200 of the jobs were supported through suppliers, business partners and customers, in addition to the nearly 3,000 direct roles. The jobs span retail, agriculture, manufacturing, transportation and services. This means that for every direct job, another 53 were supported across the economy.
The study defines the Coca-Cola system in Nigeria as The Coca-Cola Company and its authorised bottler, Nigerian Bottling Company, together with a wide network of local suppliers, distributors and retailers. The researchers counted the direct, indirect and induced effects of its operations, using company data and third-party economic sources.
It also found that the system bought goods and services worth $601 million from Nigerian suppliers in 2024, pointing to a strong link with local businesses.
The Coca-Cola system has also expanded its presence through steady investment, including a new packaging collection hub in Apapa, Lagos. The facility can process up to 13,000 metric tonnes of plastic bottles a year, collecting, sorting and recycling PET plastics, and it provides jobs for people in nearby communities.
The company also said it is still carrying out its 2024 pledge to invest up to $1 billion in Nigeria over five years, depending on a predictable and supportive business environment.
Beyond jobs and spending, Nigeria is also among the beneficiaries of the Africa Water Stewardship Initiative. The programme is a nearly $25 million investment through 2030, aimed at addressing water-related challenges in communities across 20 African markets, including Nigeria.
The details released so far do not show how the $1 billion contribution is spread across sectors, or how the jobs are grouped beyond the broad categories above.
