Brand Communicator

Abiodun Richard Oshinibosi, Project Marshal, Abelinis Ltd (centre); Gbenga Oketade, Project General/COO, Abelinis Ltd (L) and Adedeji Orunkoyi, Prpject General, iPanache Communications Ltd. By Jeremiah Agada Necessity, The Mother Of…

Sydney Mbhele, Chief Executive: Brand at Sanlam Pan-African financial services group Sanlam has affirmed its commitment to South Africa’s creative industry through a partnership with the Loeries, Africa and the Middle East’s…

L - R: General Manager, Syracuse Africa, Adetola Durojaiye; Brand Partner, OPPO Mobile Nigeria, Olamilekan Moshood Agbeleshe; Marketing Manager, OPPO Mobile Nigeria, Nengi Akinola and Public Relations Manager, OPPO Mobile Nigeria, Joseph…

Godfery Adejumoh The word 'gatekeeper' in the discourse of Public Relations generally refers to the media. While this may be true in certain circumstances, in my sojourn in the practice spanning internal communications, community…

A lift in ad spend, reported for October, has continued into November. But, as expected, September ad spend weakened. As measured by media agency numbers reported by SMI (Standard Media Index), ad spend fell 24.3% in September…

The Nigerian Communications Commission (NCC) has granted approval for two mobile network operators (MNOs), MTN Nigeria and 9Mobile, to carry out a trial on the workability of embedded Subscriber Identification Modules (e-SIM) Service…

Digital transformation leader, Globacom, has rolled out data gifts, including a one-off 10GB free data, for its subscribers on 3G SIMs to encourage them to upgrade to 4G SIMs to experience its faster 4G LTE network. Globacom…

Video entertainment ad spending, which has been accelerating faster than most categories thanks to the aggressive introduction of new over-the-top and streaming video services in recent years, will decline this year and will remain…

Facebook has recorded record third-quarter revenue on the back of strong digital ad-spending despite contending with an advertiser boycott and the worst ravages of the Coronavirus. The North Face, Verizon, Unilever and others pulled…

Google’s advertising business outperformed expectations in the three months to October, propelling revenue and earnings of parent Alphabet through the roof. The search giant brushed off a landmark antitrust lawsuit from the US…