Brand Communicator

The appearance of Habeeb Okikiola otherwise known as Portable at campaign rally as guests of the All Progressive Congress (APC) and Davido for the Peoples Democratic Party (PDP) in Osogbo, Osun State, has elicited comments from…

Femi Ogundoro, CEO, Maxima Media Group at the formal launch of the Naija Foodz Street 'Redefinition' Season 3 held recently. Following a successful debut in Ghana, Maxima Media, owners of FoodBay TV and producers and curators of Street…

EXMAN Delegation at the Delta State House during a courtesy- visit to the Governor Ifeanyi Okowa, represented by the Delta State Chief of Staff, Rt. Honourable Festus Ovie Agas (Middle) yesterday, as parts of activities for the…

- Instagram, Facebook Twitter Are highest-ranking platforms for engagement - Images, written posts and video stories are most preferred form of content As brands seek ways to establish deeper, more personalized connections with…

A whopping 98% of European media buyers agree that buying inventory in a quality media environment is important, according to a survey by industry organisation IAB Europe. Why it matters It’s hard to find a media buyer…

The ninth Annual General Meeting (AGM) of the Experiential Marketers Association of Nigeria (EXMAN), is set to hold this weekend from the 15th to 17th of July, 2022, in Asaba, Delta State capital. According to the Publicity…

While poor ROI might cause brands to pull back on spending, research by Nielsen suggests that media spend needs to be higher to cut through and generate revenue. Nielsen’s debut ROI report highlights what it calls the ‘50-50-50…

ROI (return on investment) concepts on chalk board Nielsen’s first-ever ROI Report demonstrates some of the gaps in marketers’ budgets, channels and media strategies that are negatively affecting ROI while also illustrating some ways to…

This Friday, July 8th, 2022, Eko Innovation Center, Eko Carbon and Commodity will be collaborating with Generation Unlimited 9Ja to bring together Nigerian innovators for the country’s first climate mitigation hackathon tagged…

By Yennah Smart The speed of change today is like nothing we have experienced before. Technology is getting smarter, and we now have more access to digital devices and social media, which enhance our awareness of global issues. It…