When Strategy Misses the Mark: A Candid Look At GB Foods’ Use Of 2Face In Bama Sharwama Ad
How does a company that scores so highly with brand affinity and fit by partnering with Hilda Baci for its Gino Tomato mix and seasoning brand suddenly jump to using 2Face Idibia as the face of its next major food ad campaign? What!-->!-->!-->…
