Brand Communicator

  By Tunji Faleye   The non-availability of sponsorship, cable and digital media spend data has once again been fingered as a major setback in determining the overall advertising spend in Nigeria. This was contained in the 2017/18…

As part of its contribution to the body of knowledge on Nigerian marketing communications industry, Media Perspectives, a leading media advertising agency has released the 2017/18 edition of Nigerian Media Advertising Guide. The annual…

  Samsung Electronics West Africa has announced that its newest Smartphone in the Galaxy Note Series, the Galaxy Note 8, is now available for pre-registration in Nigeria from September 21 to October 12, 2017 and customers who pre-order…

By Janet Udogu Fidelity Bank Plc is set to delight the banking public with the introduction of another Savings Promo that promises to provide its existing and potential customers an inimitable opportunity to win…

BabsGbollys Properties, a boutique real estate agency has announced the launch of its Commercial Advisory Services. The new division, offers comprehensive commercial services, specializing in investment sales, landlord and tenant…

By Janet Udogu GDM Group is a marketing solutions company providing commercial supply chain and retail solutions for businesses to ensure overall Sustainable and Profitable growth. The company has since evolved from a typical Below…

Alibaba has launched a partnership with New York Fashion Week (NYFW) to give US designers and brands access to more than half a billion Chinese consumers. The deal will see Alibaba’s Tmall showcase designers and brands from NYFW, such as…

    Samsung is seeking to diversify into the nascent autonomous driving industry through establishment of a $300m fund to invest in start-up businesses specializing in self-driving cars. The Samsung Automotive Innovation Fund will be…

By Janet Udogu   The National Institute of Marketing of Nigeria, NIMN, has declared its plans to fully enforce the provisions of NIMN Act 2003 No. 25, enacted by the National Assembly of the Federal Republic of Nigeria, which mandates…

  Jumia Travel has announced the appointment of a new Chief Executive Officer, Joe Falter, succeeding Paul Midy who has exited the top post to take a different position in the larger Jumia Group. Falter, who is also the…