Political Comm: Tinubu Organisation Assembles 40-Man Committee To Craft Manifesto
Political communication in Nigeria is definitely poised to move to a new level as campaigns for the 2023 general elections are set to begin in September, just two months from now.
One obvious sign of a likely an elevated campaign this year is the official unveiling this Wednesday of a 40-man think tank committee that will formulate the official manifesto of the APC Presidential candidate, Bola Ahmed Tinubu. The Asiwaju Tinubu Presidential Campaign Organisation (ATIPCO) says the unique document will capture the expectations of all Nigerians, and take the nation to a new level of development if the former national leader of the All Progressives Congress, Bola Tinubu, wins the 2023 general election.
In previous elections, drawing up a manifesto has never been done with so much pump and fanfare. It is usually an exclusive affair.
The Director-General, Tinubu Presidential Campaign Organisation Adebayo Shittu, confirmed to the media that the ceremony will take place at Casa de Lucy Hotel in Abuja. Shittu also revealed that the committee would be chaired by former governor of Edo State and two-term senator, Oserheimen Osunbor.
According to Shittu, while Nigerians are eagerly looking forward to September when the electioneering campaign will kick off, the ATPCO has concluded arrangements to swear in members of a think tank committee to capture the moods of Nigerians, brainstorm, and come up with a rebirth manifesto for his principal.
He stated, “We as an organisation are planning to inaugurate a think-tank group that will help formulate expectations of Nigerians from Tinubu’s presidency.
“That team will be inaugurated on Wednesday, all things being equal. The team will interview Nigerians, brainstorm, and come up with what could best be regarded as a rebirth manifesto for Tinubu.
“Former governor of Edo State and two-term senator, Oserheimen Osunbor, will chair the group. There are also two vice-chancellors, a retired General, and other professionals in the committee,” he stated.
In political marketing, the manifesto is one of the strongest instruments used to draw and retain the loyalty of consumers (voters) in the marketplace. What the 40 wise will craft will definitely impact the acceptance of the APC candidate in the 2023 elections.