political Communication

Nigeria’s President-Elect, Bola Ahmed Tinubu In political marketing, The 48 Laws of Power authored by Robert Greene is the definitive manual for anyone interested in gaining power or defending against ultimate control. It’s the bastard…

Ahead of the 2023 general elections in Nigeria, advertising spend has been projected to hit an estimated $600 million. This figure indicates an 18% increase which is propelled by election campaigns among political gladiators vying for…

It was British researcher and renowned political communicator, Brian McNair who declared in 1998 that “No individual politician, or party, can be blamed for the fact that considerations of image and style are today as important to…

Bola Tinubu and Adebayo Shittu Political communication in Nigeria is definitely poised to move to a new level as campaigns for the 2023 general elections are set to begin in September, just two months from now. One obvious sign of a…

In anticipation of the commencement of the 2019 general election, stakeholders in the communications industry gathered to discuss critical issues around the management of electioneering campaign communications and highlight the rules…

Advertising Practitioners Council of Nigeria (APCON) in partnership with Advertising Practitioners Association Abuja Chapter (APAAC) has concluded plans to hold a one day stakeholders’ forum on political Communication scheduled for…