LASAA Warns Against Indecent Use of Political Campaign Materials, Vows To Sanction Offenders

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Prince Adedamola Docemo, MD of LASAA

As the preparation for the 2023 general elections gathers momentum with the flag of political campaigns, the Lagos State Signage and Advertisements Agency (LASAA) has urged political parties, their candidates, marketing professionals, and other stakeholders to adhere to guidelines on the use of campaign materials in the state.

It warned that it would not tolerate any act of impunity while it would provide a level playing ground for all in the state.

The Managing Director of the agency, Adedamola Docemo, in a statement, said that guidelines issued in accordance with the agency’s responsibilities on the use of billboards/wall drapes, banners, A-frames, and posters, to establish sanity and protect the environment from defilement, visual blight and other adverse effects of unregulated display of political campaign materials must be strictly adhered with.

Docemo also noted that the guidelines were issued without prejudice to any political party, association, or aspirant, stressing that “it is our intention to ensure fairness and equality amongst all concerned stakeholders, while judiciously performing our duties and applying the rules without sentiment or bias.”

According to the statement issued months ago by the agency titled, “Lagos State Signage & Advertisement Agency Guidelines On The Use Of Election Campaign Materials In Lagos State”, read in part:

“Billboards and Wall Drapes may only be deployed on existing structures owned and operated by Outdoor Advertising Practitioners who are registered with the Agency and have obtained permits for such sites and structures. Parties interested in deploying political campaigns may contact them.

“A-Frame may only be placed on road verges, medians on inner streets and must not exceed a size of 2×1 meters (big size) and 0.5×0.5 meters (small size). It must have a distance of not less than 100 meters between each sign deployed which must be made of standard and sturdy materials to ensure that they do not drop or block the roads.

“Furthermore, banners may only be displayed on inner roads and streets, subject to the following conditions: Only if the banner is attached to the wall of a particular building with the consent/agreement of the building owners) limited to inner streets. Not to be tied to poles or public utilities (electric and telecom poles).

“Similarly, posters may be pasted on designated surfaces on inner streets only and are not to be seen on highways, major roads, and high streets. Posters must not be pasted on public utility structures such as streetlamp poles, transformers, bridge pillars/ barriers, road directional signs, electrical poles, and other unauthorized surfaces.”

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