Business experts, Seasoned analysts, and industry players will gather to dissect salient contemporary issues at this year’s Brandcomfest taking place at the D’Podium Event Center, Ikeja, Lagos on Thursday, 24th November.
Brandcomfest is an annual conference that caters to the most contemporary and topical business, communication, and marketing issues. As an annual event, it was designed to be the foremost thought-leadership platform for stakeholders within the brands and marketing communications value chain.
The theme of this year’s Brandcomfest is Sustainability and Brand Building in the face of Disruption. Seasoned marketing communications analysts and economic experts have been lined up to handle different strategic sessions for a cross-pollination of ideas toward the advancement of the business ecosystem.
Some of the sub-themes for various segments that would be handled by different panels include: Beyond Funding: Building strong Fintech Brands; Insurance Marketing: Breaking the Barriers of Acceptance and Growth; From APCON to ARCON: Implications for Brands, IMC, and the Media; Politics, IMC and the 2023 Elections: Promoting Responsible Engagement.
Speaking on the 2022 Brandcomfest, the convener of and publisher of Brand Communicator, Joshua Ajayi explained, “the essence of organizing Brandcomfest is to serve as our own way of linking the future, in line with the vision which we have religiously kept faith with since we hit the newsstands over a decade ago. Also, the event will serve as a rallying point for practitioners, and brand owners in different sectors of the economy to chart a new course for corporate Nigeria”
The event is powered by Brand Communicator, Nigeria’s most consistent brand and marketing communications magazine. Brand Communicator is also the organizer of the popular Women in Marketing and Communications Conference/Awards (WIMCA), the largest gathering of female marketing and communications professionals in Nigeria and Sub-Saharan Africa.
It is also a partner to the two biggest creative advertising shows on the continent, Loeries Africa Middle East and African Cristal Festival. The platform was named PR magazine of the years 2017, 2018, 2019, and 2020 by the Nigerian Institute of Public Relations (NIPR), Lagos Chapter.