Brandleep To Revolutionalise Digital OOH With “The Ornament”

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..,.Raises Bar With Trailblazing, Innovative Alternative Energy Solution For DOOH

In the ever-evolving landscape of out-of-home (OOH) media, innovation remains the bedrock of being relevant in the industry. Brandleep Ltd, a digital and technology-driven OOH advertising company, has once again taken a bold step forward with the introduction of “THE ORNAMENTS” project starting with Lagos. Introducing a new way for advertisers to connect with their audience using a unique advertising solution. The Ornament project is a 3 & 4-sided Digital LED Signage powered using Solar-power inverter system, it is deployed in strategic locations like T-junctions and Four-Junctions across location. Our aim is to increase DOOH penetration by ensuring both established business and SMEs are able to operate within the same space and ensure they all compete fairly.

A LANDMARK INNOVATION FOR LAGOS

THE ORNAMENTS OF LAGOS is not just an advertising solution; it is a landmark project that beautifies the city while enhancing brand visibility. Each ornament board features both triple & four-sided LED view {depending on the available traffic direction on site} with quality screen resolution displays. We are offering advertisers unmatched exposure from every angle. Strategically positioned at prime junctions and populated areas, these ensure brands remain visible to diverse audiences throughout the day.

POWERED BY CLEAN ENERGY, DRIVEN BY TECHNOLOGY

Built on sustainability, the Ornaments of Lagos runs strictly on solar power and inverter systems, eliminating dependence on fuel-powered generators.

Beyond power efficiency, the design is also cloud-controlled, enabling advertisers to remotely manage campaigns across multiple locations seamlessly. With Wi-Fi and 3G/4G/5G internet connectivity, updates can be deployed instantly without physical intervention, saving time and cost for brands.

SAFETY, SECURITY, AND RELIABILITY

Recognizing the realities of urban infrastructure, Brandleep Limited integrated advanced safety and security measures into the design architecture. Each Ornament location is enclosed within a perimeter fence, fitted with Quality CCTV Cameras, Alarm systems, and insured against theft or vandalization. Built to withstand all weather conditions, the devices adhere to the highest standards as recommended by key industry stakeholders such as LASAA, OAAN etc.

MAKING ADVERTISING AFFORDABLE FOR ALL

One of the most remarkable features of the Ornaments of Lagos is its affordability and inclusivity. By lowering electricity costs and maximizing efficiency, Brandleep has created a platform where both large corporations and small businesses can advertise effectively. Whether for telecommunications giants, FMCG brands, government agencies, or SMEs with limited budgets, the Ornament open the door to impactful and cost-effective advertising opportunities for both SMEs and big corporations including government agencies and NGOs.

A VISION BEYOND LAGOS

This project marks only the beginning. Brandleep’s development plan aims to expand from the first 15 locations across locations including Victoria Island, Ikoyi, Lekki Phase I, Ikeja GRA, Ogudu, Ketu, Chevron, Jakande, in Lagos to more spreads, before scaling nationwide. Cities such as Abuja, Port Harcourt, and Ibadan are next in line, with the ultimate goal of building a national network of digital outdoor signage that reshape the Nigerian advertising ecosystem.

Building the Future of OOH Media

The Ornaments project represents more than a technological leap; it is a bold statement of Brandleep’s vision to digitize, democratize, and beautify Nigeria’s outdoor advertising industry. By blending clean energy, digital technology, and creative brand engagement, Brandleep is charting a new path, one where innovation meets impact.

As Lagosians encounter these glowing signages at intersections and city centers, they won’t just be seeing advertisements, but they’ll be witnessing the future of OOH media in Nigeria.

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