Stanbic IBTC Asset Management, a subsidiary of Stanbic IBTC Holdings Plc, has launched Season 2 of its financial literacy game show, InvestBeta.
The second season kicked off with heightened excitement as three contestants battled through three competitive rounds, rapid questions, quick fingers, and risk and reward, competing for investment funds worth ₦2 million, a higher stake than in the inaugural season.
The intensity of the new format paid off almost immediately, with the first winner walking away with a ₦1.4 million investment portfolio.
Speaking at the launch, Busola Jejelowo, Chief Executive of Stanbic IBTC Asset Management, said the initiative demonstrates the company’s commitment to equipping young Nigerians with the financial skills to secure long-term prosperity.
“InvestBeta reflects our deep commitment to making financial education both accessible and exciting. Season 2 is bigger in every way; it has more compelling challenges, more relatable contestants, and more practical lessons for everyday life. We believe that when young people are equipped with real-world financial skills and the confidence to act, they are better prepared to create lasting wealth and achieve their dreams,” she stated.
InvestBeta continues to merge financial education with entertainment, testing contestants’ knowledge of savings, budgeting, and investing, while also offering viewers practical insights and fun quizzes.
Season 1 of the show successfully captured the attention of Gen Z audiences nationwide, and Season 2 is designed to raise the bar further, featuring more relatable contestants, tougher challenges, and valuable lessons for everyday money management.