Brand Communicator

Steve Babaeko,, CCO/CEO, X3M Ideas The CEO and Chief Creative Officer of X3M Ideas, an advertising agency, Steve Babaeko, has urged marketing communications practitioners to come up with creative solutions and not wait for clients’…

Google will now allow any business owner that is selling products online to list their inventory for free. Beginning next week, search results on the Google Shopping tab will consist primarily of free listings, whether or not they…

The founder, Stanbic Bank, Atedo Peterside, has advised the rich and influential as well as states and local governments and non-governmental organisations (NGO) to borrow a leaf from the strategy deployed by the Zinox Group and Konga to…

The World Federation of Advertisers (WFA) is setting up a diversity task force designed to challenge the global advertising industry to better represent and support diverse identities when marketing to consumers. Diversity has been…

To lessen the impact of the ongoing socio-economic crisis, MultiChoice has announced that it will be rewarding DStv and GOtv subscribers, who are fully paid up on their subscriptions with an upgrade to the next higher package at no…

FirstBank has unveiled enhanced palliative measures to help its customers and Nigerians through the extended COVID-19 lockdown in some states. Among these measures are the introduction of special waivers on repayment fees on the…

By Enitan Kehinde Watching Andrea Bocelli live, on Sunday, April 12, 2020, was so surreal! But what made it even more special was watching it with my grandpa! You see, my 80-year-old grandfather is the absolute king of…

Due to lockdown measures put in place to stem the spread of COVID-19 in Nigeria, the Lagos State Chapter of the Nigerian Institute of Public Relations made history by hosting the first virtual PR Clinic, themed: ‘Technology and the…

The Group Managing Director of GDM Group, a marketing innovation firm, Victor Afolabi has disclosed that social distancing and other trends will disrupt the marketing landscape in post COVID-19 era. He therefore urged marketers to…

Staff of Upfield Foods, West Africa delivering donations of COVID-19 relief materials to Lagos State Government officials in Lagos. Upfield Foods, the largest plant-based foods company in the world, has announced the donation of…