Brand Communicator

Vice Chairman, Troyka Holdings Mr. Jimi Awosika has urged practitioners in the creative advertising Industry to adapt to the latest technology in order to remain relevant in the business. This was his advice as the guest speaker…

By Larissa Faw GroupM and eight media, technology and publishing groups, including Google, Disney, and Twitter, are joining forces to launch the New Majority Coalition, a consultancy designed to help brands better adapt to…

Yinka-Sanni, Chief Executive, Stanbic IBTC Holdings Plc. Yinka Sanni, Chief Executive, Stanbic IBTC Holdings PLC, assured Nigerians that Stanbic IBTC Bank remains strong, stable and sustainable in its operations. Stanbic IBTC Holdings…

New York-based global digital agency, Isobar, has published an XR playbook, a guide to help marketers leverage mixed realities, support creative experiences and drive business growth. The book looks at the history of technology and…

Samuel Ajiboye, Country Manager, Alpha and Jam By Tunji Faleye Alpha and Jam has made another giant stride by securing the most anticipated Premium lamp pole lane located at one of Lagos most strategic Shoprite mall location,…

The Media Independence space is not without its own emerging game changers. Algorithm Media, a marketing communications Group with core offering of media strategy, buying, planning and control using consumer insights garnered from…

Marketing and media professionals have a lower opinion of media agencies than they did two years ago, citing a lack of data-driving insight and confusion around planning as the reasons for a dip towards negativity. Research from…

Interswitch, Nigeria’s financial technology company, is in talks with potential anchor investors as it ramps up preparations for a potential London initial public offering, people familiar with the matter said. According to…

By Brett Hyman Facebook’s recent TV commercial showcasing the social network’s Groups capabilities shows us that the digital age has not eliminated our desire to spend time together in the physical world. The spot’s tagline, “Let’s…

Biodun Adefila Biodun Adefila has been elevated as new Chief Operating Officer of SO&U, a creative advertising agency, in a bid to strength the agency and maintain its leadership. Adefila, formerly Executive Director,…