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X3M Ideas Re-affirms Nigeria on Global Advertising Map, Carts Home A dozen Laurels

Brand Communicator May 8, 2018 0
Multiple awards winning Lagos marketing solution agency, X3M Ideas has once again demonstrated its strong desire to place Nigeria on global advertising map as the agency carted home 12 awards last weekend from annual Cristal Advertising…
Foreign

Loeries Extends Deadline For Submission Of 2018 Creative Works

Brand Communicator May 8, 2018 0
The Loeries, a proudly not-for-profit organisation, has shifted the deadline for submissions of 2018 creative works for the Loeries Africa Middle East by two weeks to May 31. “The Loeries rewards the best work in the brand…
Industry

Ad Spend On Digital Channels Set To Overtake Traditional Mediums By 2021

Brand Communicator May 8, 2018 0
The latest media ad spending forecast calculates that digital channels will surpass traditional mediums as early as 2021. eMarketer crunched the numbers to arrive at the prediction, which begins with an estimated 7.4% increase in…
Brands

MTN Signs Digital Music Streaming Deal With Sony Music Entertainment

Brand Communicator May 8, 2018 0
MTN has signed a digital music streaming deal with Sony Music Entertainment to enable subscribers get unlimited entertainment on the go. According to statement from the telecommunication company, the deal would allow subscribers on…
Brands

DUFIL Consolidates Leadership, Acquires May and Baker Noodles Factory for N775m

Brand Communicator May 8, 2018 0
The Nigerian food business sector has continued to witness intense consolidation from major players in order to broaden their market share and improve profitability. This tide in mergers and acquisitions continues to ebb…
Brands

Heritage Bank Restates Commitment To Agric Financing

Brand Communicator May 8, 2018 0
Heritage Bank Plc has restated its commitment to agricultural financing in Nigeria. The Divisional Head, Corporate Communications, Heritage Bank, Fela Ibidapo, was quoted in a statement as saying that the bank would contribute…
AIRTEL campaign I
Brands

Ecobank Unveils Africa’s First Unified Digital Payment Solution

Brand Communicator May 8, 2018 0
  A multi-featured digital payment solution, Ecobank Pay, is now available from Ecobank Nigeria. Ecobank Pay is built as a core part of Ecobank’s digital financial services ecosystem approach and will deliver unified and instant…
Foreign

Nestlé Pays Starbucks $7.15B to Form Global Coffee Alliance

Brand Communicator May 7, 2018 0
Starbucks and Nestlé are forming a global coffee alliance to elevate and expand consumer packaged goods. The alliance aims to leverage the complementary strengths, scale and sophistication of two of the world’s most recognized and…
Industry News

Experts Advocate Increased Professionalism To Curb Fake News

Brand Communicator May 7, 2018 0
Experts in public relations, academics and the media have called for increased adherence to journalism ethics, improved skills in investigative journalism and retraining among media practitioners in order to tackle the growing…
Industry

Data: Time Online To Overtake TV This Year

Brand Communicator May 7, 2018 0
The amount of time consumers spend online each day will overtake that spent watching linear TV this year, according to new projections from GroupM. Total daily online time is expected to amount to 221 minutes (3h 41m) in 2018, up by…
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