Brand Communicator

By Tunji Faleye No fewer than 10 advertising agencies from Nigeria have submitted their works for Loeries Creative Awards in Durban, South Africa. Loeries Awards Company is a continental creative ranking company…

By Tunji Faleye In the present human endeavours one does not need to be told the efficacy of mobile phone.  When it was invented as a channel of communication by John F. Mitchell and Martin Cooper of Motorola in 1973 using a handset…

Roland Ebelt is the Managing Director of The La Casera Company Plc. Though he has been in Nigeria for the past 16 years, he joined the Carbonated Soft Drink company last year. In this interview with Brand Communicator’s Abutu Agada and…

By Tunji Faleye Over the years, the establishment of many advertising agencies in Nigeria has brought serious competition into the industry, and only agencies with wealth of creativity have become relevant in the intensely…

For his pioneering role in the below-the-line industry in Nigeria, the Experiential Marketers Association of Nigeria, EXMAN, recently awarded Chris Parkes its prestigious Life Time Achievement awards. in its maiden awards. In this explosive…

  KairoswebTV has begun a significant transformation in its business following it moves to become a predominantly digital onlineTV Solution Provider in Sub-Saharan Africa. The platform, launched barely 15 months ago has…

The huge possibilities of big data and its potential for the advertising and marketing industry came to fore at the maiden edition of the Brandcrunch Learning Session as experts submit that marketing practitioners in the…

    Interswitch, the leading Africa-focused integrated digital payments and commerce company is unveiling a new integrated brand campaign to consolidate it’s positioning as the trusted enabler of choice for digital payments and…

A report set to be released Wednesday by the Association of National Advertisers, ANA, claims that advertising agencies and holding companies engage in non-transparent practices when it comes to the production of commercials,…

      Manchester City fans in Nigeria and other countries across the world will have the chance to connect, share and get involved with the club. This is part of its ‘Cityzens’ initiative as it launched a brand-new, fan engagement…