Jeremiah Agada

Your darling Brand Communicator can authoritatively confirm that the global alignment of MTN Group’s marketing business that has seen M&C Saatchi Abel & Group appointed as global marketing agency for the telecommunications…

Following the appointment of M&C Saatchi Abel & Group as the global marketing agency for telecommunications giant, MTN Group, it has now being confirmed that the Udeme Ufot-led creative powerhouse, SO&U, will once…

After about eight years of doing business with the MTN Group as its global agency partner, the Omnicom Group and the global multinational brand will officially part ways. After a longstanding partnership of about eight years,…

The Cannes Lions International Festival of Creativity has unveiled its 2024 awards programme. with around 500 experts billed to speak on different areas of creativity. This year’s extensive content programme will showcase more…

For multinational companies operating in Nigeria, the country's challenging economic landscape has proven to be a formidable test of spirit. Many have chosen to exit, unable to withstand the pressures of currency devaluations, high…

Some six years ago, Nigeria's Lanre Adisa, the Managing Director and Chief Creative Officer of Noah's Ark Communications Limited, made history as the first Nigerian and most probably the first person from West Africa to be named a…

"Greatness is not in where we stand, but in the direction we are moving." This statement by Oliver Wendell Holmes, an American judicial juggernaut in the early nineteenth century almost effectively mirrors the ancient Chinese truism…

Entertainment entrepreneur, Obi Asika has been named alongside other experts and leaders in the entertainment industry as one of the jurors for the Entertainment Music Lions of the Cannes Lions International Festival of Creativity,…

After a spectacular 2023 that saw the agency bag an illustrious award that has eluded West Africa for over seven decades among other awards and recognitions, X3M Ideas has hit 2024 running with yet another feat – becoming the only…

Organisers of the prestigious Cannes Lions Festival of creativity have named Steve Babaeko, foremost global creative and CEO/ Chief Creative Officer, X3M Ideas Group as a jury member for the Print & Publishing Lions of the…