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Toyosi Olajide

Industry

LASAA Introduces Programme To Enhance Seamless Signage Registration

Toyosi Olajide May 14, 2024 0
The Lagos State Signage and Advertising Agency (LASAA) have introduced a ground breaking initiative ‘LASAA Amnesty Programme (LASAAMP)’ aimed at streaming registration and payment processes for both new and existing signage owners.…
People

Queen Nwabueze Appointed Marketing & Brand Manager For Champions Breweries

Toyosi Olajide May 13, 2024 0
Marketing communications professional, Queen Nwabueze has been appointed Marketing and Brand Manager for Champions Breweries Plc. In this new role, Nwabueze will spearhead the marketing and brand strategies for the company's…
People

The Heineken Company Elevates Sandra Amachree To Global Senior Brand Manager

Toyosi Olajide May 13, 2024 0
In what can be described as a career milestone, marketing Amazon and Nigeria’s Sandra Amachree has been elevated to the position of Global Senior Brand Manager at The Heineken Company. Prior her elevation, Amachree, an…
Industry

Advertisers Canvass For Friendlier Regulations, Return Osamede As President, Elect New EXCOs

Toyosi Olajide May 13, 2024 0
L-R: Femi Adelusi, President, Media Independent Practitioner Association of Nigeria (MIPAN) and Chairman, Head of Advertising Sectoral Groups (HASG) ; Ediri Ose-Ediale, Chief Executive Officer/Executive Director, Advertisers Association of…
Industry News

Sylvain Le Borgne To Deliver Keynote Address At WOO Global Congress

Toyosi Olajide May 10, 2024 0
JCDecaux Group Chief Data Officer, Sylvain Le Borgne will be the keynote speaker on day two of the World Out of Home Organization's Global Congress in Hong Kong from June 5-7. The theme of Le Borgne's address is 'How data can add…
Brands

10th Africa Magic Viewers’ Choice Awards Begins Today

Toyosi Olajide May 10, 2024 0
The activities for the 10th Africa Magic Viewers’ Choice Awards (AMVCA) begins today, Friday, May 10, 2024, with the Cultural Day event. The Cultural Day event will formally kick off the series of activities preceding the Award…
AIRTEL campaign I
Brands

Access Bank Group, Mastercard Partner To Enhance Cross-Border Payments In Africa

Toyosi Olajide May 9, 2024 0
Access Bank Group in partnering with Mastercard has launched an innovative solution to expand access to cross-border payments and remittances bringing Africa closer to the global economy. The bank, through its cutting-edge…
Industry

WOO Urges US OOH Industry To Speed Up Initiatives On Sustainability

Toyosi Olajide May 8, 2024 0
\World Out of Home Organisation President, Tom Goddard has called on the US Out of Home industry to speed up its progress towards becoming more sustainable. Speaking at the annual conference of the OAAA (Out of Home Advertising…
CSR

Sightsavers, Access Holdings, Unilever, Others To Empower Women With Disabilities

Toyosi Olajide May 8, 2024 0
An international charity organization, Sightsavers, is partnering with Access Holdings, alongside Unilever, UK Aid, and UNICEF to launch the Sabi-Woman project for females with disabilities in Nigeria. The project which is…
People

Femisire Ajayi Joins Radio AdTech Platform As CEO

Toyosi Olajide May 7, 2024 0
Femisire Ajayi, one of the 2023 Brandcom Awards Top 35 Under 35 Marketing Communications Professionals and Industry experts, has joined Transmit, a revolutionary, bespoke tech platform for radio advertising. Prior to Transmit,…
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