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Land Rover Takes An Urban Detour In Newest Marketing Campaign
For its newest round of marketing, Land Rover is coming down
from the mountain and into the city.
The luxury auto brand—synonymous with outdoorsy ads for its
lineup of SUVs—is taking a more urban approach for the U.S. launch of its…
MultiChoice Delights DStv, GOtv Subscribers With Step Up Campaign
L-R; Mr Akin Salu, Executive Head of Sales, MultiChoice Nigeria; Seun Ikhekua, Head of Customer Value Management, MultiChoice Nigeria, Martin Mabutho, Chief Customer Officer, MultiChoice Nigeria, at the MultiChoice Step-Up Campaign Press…
Maltina Unveils 1000 Smiles Campaign To The World
Nigeria’s number one family nourishing drink, Maltina has partnered with Noble Igwe to capture 1,000 genuine smiles all across Nigeria. The idea is premised on how a smile can change the world.
The initiative tagged “1000 smiles…
MultiChoice Unveils #FestiveTogether Campaign Offer
Leading video entertainment company, MultiChoice Nigeria on Wednesday, 14 November unveiled a special campaign offer to treat customers on its DStv and GOtv platforms to a memorable festive season.
The campaign tagged…
Union Bank Re- ignites Nigerian Dream In TVC
As Nigeria marks another milestone in its post-independence journey, one Bank has demonstrated its faith in the country and her people with the release of an indigenous television production that seeks to rekindle flames of hope in the…
Binomo Features Victor Moses In New TV Ad
Chelsea FC star, Victor Moses, was recently featured in a new TV commercial released by Binomo, an online trading platform where users can earn profits on rises or falls in currency exchange rates and prices for shares or commodities.…
Neymar Tackles Diving Accusations In Gillette Ad, Admitting World Cup ‘Exaggeration’
Brazilian football star Neymar Jr has partnered with Gillette to confess to unsporting behavior at the World Cup.
Neymar was criticised for his tendency to go down easy at the World Cup where he was recorded spending more than 14…
Turkish Airlines Embarks On Exclusive Sponsorship With CNN In Global Brand Campaign
Turkish Airlines, leading global player flying to more countries and international destinations than any other airline,has become the exclusive sponsor of CNN International’s newest show – Quest’s World of Wonder.
The show is a…
A Critical Review Of Nigeria Air’s Identity Design
An Appraisal of Nigeria Air’s Identity Design
A testament to the value of a design and the messages it has the potential to carry can be found in no farther a period than a few months ago when the Nigeria Super Eagles’…
MTN’s ManInTheBox Campaign: The Untold Story
By Tunji Faleye
The recent MTN Man-in-The-Box billboard was an innovative out-of-home campaign many Nigerians will never forget in a hurry. This inventive advertising billboard was stationed along Lekki Expressway Lagos, causing a…