BBDO

Boniswa Pezisa, Loeries Hall of Fame Inductee Boniswa Pezisa, Net#work BBDO’s Group Chief Executive is this year’s Loeries Hall of Fame inductee. The Hall of Fame was introduced by the Loeries in 2008 to recognise dedicated individuals…

The creation of Publicis Emil by Publicis Groupe at Daimler AG, the manufacturer of Mercedes-Benz, is being touted as the new agency model for legacy businesses undergoing digital transformation to find a compromise between in-housing…

Mercedes-Benz has hired Publicis Groupe as its global agency network for creative and digital transformation, following a six-month review. The assignment will span around 40 markets worldwide, but will exclude the U.S.,…

Half of the 320 million-plus people living in the U.S. today are female, yet only 8 percent of outdoor public statues in this country are dedicated to women. The same imbalance applies to street and building names, and other…