Dentsu Aegis Network

Dentsu Aegis Network's Merkle, a leading technology-enabled, data-driven performance marketing agency, announces the introduction of its B2B group, a collective of five industry-leading B2B companies. Merkle B2B embodies a strategic…

Dentsu reported weak global earnings in the first quarter as the global advertising group tightened costs to meet a downturn from COVID-19.  The company, reporting a fall of 0.8% in organic growth for the three months to the end of…

Dentsu Aegis Network (DAN) has launched dentsumcgarrybowen, bringing together Dentsu and mcgarrybowen. The new agency is led by global co-presidents Merlee Jayme, chair and chief creative officer at Dentsu Jayme Syfu in the…

Dentsu Aegis Network spoke with 1,000 marketers about the state of the industry Vector illustration - Time will tell By Diana Pearl Today’s CMOs are faced with a multitude of challenges—new and changing technologies, fewer and…

Dentsu Aegis is restricting its operating model which includes the launch of Dentsu X in the UK with the merger of three agency brands. The organization will follow suit with rival networks as it aims to change to simplify its…

Dentsu Aegis Network has bought BJL, the Manchester-based creative agency, to boost its capabilities in the north of England. BJL will continue to be led by chief executive Nicky Unsworth, managing partner Jackie Holt and commercial…

Dentsu Aegis Network has acquired Branded Ltd, organisers of YouTube FanFest global tour and All That Matters in Asia Pacific to boost its live events capabilities. The acquisition will see Dentsu park Branded under its lifestyle…

< Japan-based Dentsu Inc.—parent of Dentsu Aegis Network, which owns agencies including 360i and Carat—recently announced that it is considering becoming a pure holding company. Dentsu Inc. aims to make the changes effective…

Dentsu Group has branched out into Indian transportation with an investment in Shuttl, a digital smart-bus mobility service used by around 50,000 people each day across seven cities. Dentsu’s corporate venture capital fund invested…

By Azeez Disu In the words of football legend, Edson Arantes do Nascimento popularly known as Pelé "Success is no accident. It is hard work, perseverance, learning, studying, sacrifice and most of all, love of…