digital media

Dr. Olalekan Fadolapo, DG, ARCON The Advertising Regulatory Council of Nigeria, ARCON, has broken down new vetting rates for digital media to encourage responsible advertising through pre-exposure vetting in line with the Nigerian code…

Dr Olalekan Fadolapo, DG, ARCON The Advertising Regulatory Council of Nigeria, ARCON, has released new vetting rates for digital media. This was announced in a statement signed by the Director of Regulations, Mrs. Ijedi Iyoha.…

By Azeez Disu Technological disruption and other issues are changing the Integrated Marketing Communications (IMC) landscape globally. Agencies are now reinventing to key to current realities. In Nigeria, the story is not…

Digital media is continuing as the top driver of growth in global advertising, capturing 72 cents of every incremental ad dollar this year and likely to get 77 cents next year, according to a new forecast by WPP's GroupM, the world's…

Richbrands Group recently launched RES-Q Digital Limited, an innovative research based digital marketing concern with a vision to be the most sought after innovative, experiential, digital marketing solutions company of choice in…