BIC Miss Soleil, the premium women’s shaving range from BIC, marked its presence at Zikoko’s HERtitude 2026 in Lagos as a category sponsor, connecting with over 1,000 young women through immersive experiences rooted in its “Feel Like You” philosophy. The partnership reflected the brand’s commitment to empowering young Nigerian women to feel confident and comfortable in their own skin, every day.
From the Pink Carpet Takeover where attendees showcased their personal style and captured standout moments, to the Feel Like You Lounge where guests engaged with the Miss Soleil® range through guided product experiences and on-ground aesthetician consultations, the day was a celebration of confidence and self-expression.
Designed for women seeking a smooth, precise shave, the Miss Soleil® shaver combines a precision triple-blade system with an ergonomic curved handle for better grip and control. Its pivoting head follows the body’s natural contours for a closer, more comfortable shave, while a lubricating strip enriched with Aloe Vera and Vitamin E delivers essential moisture and skin comfort, particularly for sensitive skin. Rooted in over five decades of BIC’s shaving innovation, the Miss Soleil® range is built to make everyday grooming effortless and reliable.
The Miss Soleil® range is available nationwide at major retail stores and online platforms.
