Brand Communicator

In order to survive in post COVID-19 era, the Founder and Chief Executive Officer of IBST Media, Remi Ogunpitan has tasked audio-visual production practitioners to collaborate, recreate contents, and tap into new technologies in the…

A recent headline from the World Economic Forum (WEF) COVID Action Platform brought about a whole new realisation to all the chatter that has been going around business recovery post-COVID. Aptly titled "Lockdown is the world’s biggest…

We are in extreme times for nearly every marketer: COVID-19 has created panic buying, shutdowns of retail, a coming disruption of food supply chains, a 25% correction in the stock market, and a 20% unemployment rate. And ad spending…

The Chief Executive Officer of Oracle Experience, one of Nigeria’s leading experiential marketing agencies, Dr. Felix King Eiremiokhae has tasked experiential marketing agencies to embark on collaboration and deploy innovative…

The evolution was underway before coronavirus evaporated the world’s remaining patience for empty corporate purpose, argues R/GA's Matt Resnick. As the human, social and economic impact of the coronavirus continue to be revealed,…

After a record 2019 and equally promising start to 2020, UK ad spend will decline across all categories this year – the first time this has happened since the advent of digital and bringing to an end a decade of growth. Total…

HC Bonum, in partnership with Digital Jewels, AT3 Resources and DB Consulting, a consortium of leading consultants in the area of performance management, IT Governance, data analytics, strategic communications and Human Capacity…

Femi Odugbemi, Executive Producer/CEO, Zuri 24 Media recently had an Instagram Live chat with Joshua Ajayi, Publisher/Editor-in-Chief, Brand Communicator where he spoke on the theme, “The Future of Media Content, Engagement And…

Lockdowns and restrictions that were imposed to combat the coronavirus pandemic are beginning to ease in some countries, but there is little sign there will be a quick return to normality, according to a new global study into consumer…

By Matt Spiegel Two accelerating trends in marketing are on a collision course. Consumers want—and deserve—more consent and control over their data identities. Yet shifts in consumer behaviors and expectations for increased…