Brand Communicator

Airtel Nigeria today reaffirmed its positioning as a leading mobile Internet services provider as it announced the deployment of 4G LTE (Long Term Evolution Service) in Onitsha, Awka, Nnewi and other major cities and towns in Anambra…

Wema Bank, an emerging leader in financial innovation, recently concluded arrangements with AIICO Insurance Plc., one of the leading insurance companies in Nigeria, to increase access to retail insurance products leveraging the bank’s…

Nigeria’s premium malt drink, Malta Guinness and official Malt drink at this year’s Durbar festival which held in Sokoto and Zaria respectively, as part of activities that marked the end of the Sallah celebrations in those cities,…

A new competition record has been set in the history of Cowbellpedia Secondary Schools Mathematics Television Quiz Show, sponsored by Cowbell Milk,the foremost brand from Promasidor Nigeria Limited. As against the record set by…

Although it was slow to evolve, Instagram’s ecommerce features have become increasingly accepted by its community. Every month, more than 90 million users now tap to reveal tags in shopping posts, per Instagram’s internal data.…

The advertising industry is excited by the possibilities of video, but these extend far beyond social and online channels. Nicola Barrett of Exterion Media explains how. Last year, the UK video market was valued at £1.61bn – a 47%…

Mastercard has signed a deal with Riot games to be the first global sponsor of League of Legends, one of the most popular eSports. The main part of the sponsorship with Mastercard create ‘Priceless experiences’ at three of the…

Lagos Business School, a leading business and management school in Africa, recorded another milestone celebrating the accomplishment of participants in its inaugural International Executive MBA Week held at the School…

In furtherance of its intervention in Nigeria’s education sector, leading brewer, Nigerian Breweries Plc, has donated a block of six classrooms, conveniences and textbooks through the Nigerian Breweries/Felix Ohiwerei Education Trust…

By Tiago Vila Verde There is a myriad of advertising partners available to buy media and help mobile advertisers to reach their target audiences, and advertisers need to follow clear criteria to find the right ones. In the world of…