Brand Communicator

WPP is facing another significant hurdle less than a week after the departure of CEO Martin Sorrell—one of its biggest clients, Ford, has launched a global creative review. A spokesperson for GTB, the Detroit division formerly known…

Tata Africa Services (Nigeria) Limited in partnership with Iron Products Industries (IPI) Ltd have rolled out the 200th locally assembled vehicle. Tata’s Head of the Auto Division, Suraj Prakash, stated that the company…

Beauty giant Coty has unveiled a smart augmented reality ‘magic mirror’ in its Bourjois boutique in Paris which lets users try on products virtually when they physically pick them up. Coty is describing the tech as “blended reality”.…

Leading telecommunications services provider, Airtel Nigeria, will commemorate the 2018 World Book Day with public primary school pupils across different locations in the country with the donation of 5000 books and hosting of…

Advertising is under pressure and holding companies must transform themselves drastically if they are to remain fit for purpose, according to Publicis Groupe boss Arthur Sadoun. His rival Sir Martin Sorrell’s shock exit from the helm…

Marketing, Media and Money debuts on Kwesé Inc. channel Kwesé TV has introduced a new television show called Marketing, Media and Money which will engage and pique the interest of marketing professionals and…

The CIBN auditorium in Lagos last week played host to Nigerians from all walks of life as Mr. Nduneche Ezurike, a Marketing Communication professional and employee with one of the leading commercial banks has cautioned that…

Eight secondary schools in both male and female categories have, so far, qualified for the 2018 National Finals in the ongoing MILO Secondary School Basketball Championship. The schools are Belary School, Yenagoa, and St. Jude’s Girls…

Today, Nigerian Entertainment Today announces the nominees for its second annual NET Honours People’s Choice Awards. Last year, winners were chosen based on the data gathered on the NETng website and social media accounts…

Google has launched a new video ad format called Outstream built exclusively for mobile apps and the mobile web, as well as for sites other than YouTube. The new ad unit doesn’t require placement in a YouTube video, unlike Trueview…