Brand Communicator

As part of its yearly Business Partner Awards, Mouka has rewarded its Business Partners with over N111,000,000 worth of scholarships, high-end laptops and educational materials for their children. In addition, 15 junior staff of Mouka…

A new report highlights the ways that AR plays a role in most consumers’ lives -- and ultimately, why it is the “gateway to the metaverse.” Camera IQ –– a no-code design platform that brands use to transform products and messaging…

Olubayo Adekanmbi Olubayo Adekanmbi has joined Airtel Africa, headquartered in London, United Kingdom, to lead its strategy, partnership and sustainability roadmap. Prior to his appointment, Adekanmbi previously worked for MTN in…

Tobi Adekunle Eskimi, one of the leading global programmatic advertising platforms in Africa, has announced the appointment of Oluwatobi Adekunle as Eskimi's Marketing Manager. Tobi will be pioneering this role in the Nigeria and…

Following the recent election of new EXCOs at the 19th Annual General Meeting of the Advertisers Association of Nigeria, ADVAN, led by the Commercial Director of Biogenerics Limited, Osamede Uwubanmwen in the capacity of President,…

By Tosin Adejuwon Many people are familiar with foundations. They are aware that they do good work for society. Some even plan to set up a foundation when they 'blow'. Foundations are part of organisations called nonprofit. A…

Global ad spend its predicted to increase from US$407 billion this year to US$753 billion in 2026, marking a 85% growth. According to Juniper Research's latest report, mobile in-app revenue will account for 56% of global spend by 2026.…

What if your work mattered? Really mattered. Not just to your brand, but to the people you love and to the planet? Imagine how much more drive, unity and success you’d see in your teams if they knew they were making a difference.…

By Dr, Michael Thiemann One of the most important means in our daily lives is communication. Through communication, we can relate to others in a purposeful and effective way. It serves to give and especially to receive information.…

Now and then the knell for ad agencies is sounded. But in a VUCA-BANI world, how can creative agencies possibly die? Every now and then someone declares that the creative ad agencies - as we know them - are dead or dying or about to…